Oversaw club restructuring process by conducting SWOT analysis on direct competitors and implementing strategic marketing plans to increase annual member acquisition by over 500%
Managing acquisition and execution of pro bono consulting client portfolio valued at 12 million dollars focused on developing strategies to increase client operational efficiency, digital presence, and profitability
UI/UX Researcher
Collaborated with designers, engineers, and client to define product strategy around cafe website’s menu and catering options to improve customer ordering experience
Designed user research surveys and analyzed qualitative and quantitative data to prioritize feature creation
The Coda Growth Fellowship is a selective 12-week program for undergraduate students to learn entrepreneurship, product, and growth at a high growth startup by building, launching, and scaling products and initiatives across campuses
) that enables users to access a list of over 125 categorized UCSD attractions and track exploration progress
Conducted 25+ user interviews with students to gather requirements, create 10 key features, identify pain points, and improve navigational ease for product re-launch.
Defined and implemented product roadmap including defining 5 key KPIs, conducting SWOT analysis and user testing, and executing GTM strategies resulting in 15,000 student instagram impressions, 3,000 page visits, and 50 user sign ups
Currently using this project as inspiration to launch a new web-app(coded out) that leverages AI to optimize day trip planning based on parameters such as weather, traffic, holidays, personal interests and hobbies, mood, etc.
Business Analyst Intern - Business Continuity & Crisis Management
Designed MVP business readiness tool for engineering teams and automated dashboard analytics to monitor and detect gaps in resilience performance metrics (Excel)
Led customer response standardization initiative by creating standard operating procedures and consolidating 500+ security requests to streamline client outreach process with an estimated 50% faster customer response time
Conducted risk analysis by creating 5 dashboards of Zendesk product incidents, severity levels, and customer impact duration times (SQL/ Tableau)
Milliman
November 2022
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November 2022
Data Science Intern
Wrangled and feature-engineered Medicare survey data to deploy a Random Forest model with SMOTE sampling to predict 2019 individual ER visits with an 85% F-1 accuracy (Python)
Created and reviewed Medicare Part D insurance models and deliverables for a Fortune 20 client affecting 5,000,000 beneficiaries (Excel)
Conducted data-driven analysis investigating suspicions of fraudulent billing practices on 2020 Affordable Care Act preventive screenings for Medicare patients and wrote a research report (Python)
Automated weighted survey cross tab and chi-square analysis on over 1000 Medicare and commercial survey variables, creating a simple research tool for non-technical users (Python)
Identified, visualized, and analyzed key disparities in external and internal data sources and created weekly dashboards of organizational demographic data (R/Tableau)
Collaborated with the CEO to lead metrics discussions and identify and prioritize short and long term KPIs