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Net positive for Move Ins / Move Outs181 Move Ins in March 2026 (was 129 | +40% MoM)
Overall website traffic has increased in March: Total Users +50.5%; Sessions +38.5%Yet, overall quality of the traffic has decreased. Indication of this is Bounce rate increase by 31.6% and decrease in Avg. Session Duration by 21.6%Despite the traffic quality decline - amount of Key Events and Rentals has increase by 5.7% and 3.8% respectively.Organic Traffic channel acquisition - is at 47.3%, witch is half of all rental conversions for the month of March.55 Rentals from Online Marketing Efforts overall (30.4% out of 181 Move Ins)26 Rentals - came from Organic Search, GBP or Direct user efforts29 Rentals - from CPC efforts alone (16% out of 181 Move Ins)
Cubby Data stands at 181 Move Ins in March 2026 (was 129 | +40% MoM)29 Rentals out of PPC efforts or 16% of Total 181 Move InsWith $5810 spent - our Cost per Rental from Ads is ~$200/rental across both portfolios.
Net positive for Move Ins / Move Outs (+38)101 Move Ins in March 2026 (was 55 | +84% MoM)
27 Rentals from Online Marketing Efforts overall (26.7% out of 101 Move Ins)14 Rentals - came from Organic Search, GBP or Direct user efforts13 Rentals - from CPC efforts alone (12.9% out of 101 Move Ins)
13 Rentals out of PPC efforts or 12.9% of Total 101 Move InsWith $1831.04 spent - our Cost per Rental from Ads is ~$141/rental for BPT portfolio alone.
Bridge City: 4 Rentals (Feb.: 2 Rentals)Groves: 1 Rental (Feb.: 0 Rental)Nederland (Spurlock): 0 Rentals (Feb.: 1 Rentals)Nederland (US69): 1 Rental (Feb.: 1 Rental)Orange: 7 Rentals (Feb.: 0 Rental)
Net positive for Move Ins / Move Outs (+31)82 Move Ins in March 2026 (was 74 | +12% MoM)
28 Rentals from Online Marketing Efforts overall (34% out of 82 Move Ins) 12 Rentals - came from Organic Search, GBP or Direct user efforts 16 Rentals - from CPC efforts alone (19.5% out of 82 Move Ins)
All PPC Metrics including Impression, CTR, Avg. CPC, etc. - are on the rise and show significant level of improvement.In March: 12 Rental Conversions, 4 PPC Calls.
Baton Rouge Quinn: 2 Rentals (Feb.: 0 Rentals)Baton Rouge Sullivan: 4 Rentals (Feb.: 1 Rental)Montgomery: 3 Rentals (Feb.: 3 Rental)Norwich: 1 Rental (Feb.: 0 Rentals)Tuscaloosa: 6 Rentals (Feb.: 3 Rentals)
Marketing Updates. April 2026.
Radiant Storage (March Performance)
Notes:
Traffic Overview
Notes:
PPC Overview
ROI & Break even report for March 2026:
Ads Overview:
Adjusted Rentals conversion Data with Call Rentals attribution included:
Notes:
Portfolio Breakdown
BPT (TX JV) Portfolio
(Bridge City, Groves, Nederland, Orange)
Move Ins / Move Outs BPT Locations Only
Notes:
Traffic Overview
Ads Overview
ROI & Break even report for March 2026:
Ads Overview:
Adjusted Rentals conversion Data with Call Rentals attribution included:
Notes:
Campaign Breakdown:
Current Budgets:
Radiant Only Portfolio
(Baton Rouge Quinn & Sullivan, Montgomery, Norwich, Tuscaloosa)
Move Ins / Move Outs Radiant Only Locations
Notes:
Traffic Overview
Ads Overview
ROI & Break even report for March 2026:
Ads Overview:
Adjusted Rentals conversion Data with Call Rentals attribution included:
Notes:
Overall:
Campaign Breakdown:
Notes:
Current Budgets:
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