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Marketing
Marketing Report
Marketing Report. October 2025
Marketing Report. November 2025
Marketing Report. December 2025
Marketing Report. End of Year 2025
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Marketing Report. October 2025
Notes
Rental Trend
Quarterly Trend
September Total Rentals
Rental Attribution (September)
Google PPC Ads (September)
Budget Breakdown
SDU - PPC Budget
Notes
Restructured Ad Campaign to accommodate budget increase.
GLS - PPC Budget
Notes
Greenville - not really seeing conversions for Rental and Reservations (Only Calls and Click to begin rent)
TSP - PPC Budget
Notes
Hampton - Adjusted Bidding Strategy.
SSD - PPC Budget
Notes
Cleveland - location targeting adjusted.
Thomson - PPC Metrics improved last 30d. Started receiving Rental Conversions.
Budget Increases Breakdown:
https://docs.google.com/spreadsheets/d/1wNeiWgqNxQIMv9TC4fr8Q9EQQ6FS84pPG1of_vxzShM/edit?gid=250500110#gid=250500110
Reviews
Negative Review Context
Monteagle, Valley, Cahaba - Price increases
Lannet - Initial Move-in Confusion
Panama City - Gate (Was Removed by DMs)
Monroe - Break in
Below 4 Star Monitoring
Coalmont - 3.3
-
Now at 3.5
Bessemeer- 3.4-
Back to 3.3
Franklin - 3.6
-
no change
Hampton - 4
-
no change
Panama City- 3.8
-
no change
Yorkville- 4
-
no change
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