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Financial Solutions Lab

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https://finlab.finhealthnetwork.org/
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https://finlab.finhealthnetwork.org/exchange/
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*** FinMango is probably the best fit here?
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https://finlab.finhealthnetwork.org/accelerator/2022-challenge/
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How would you describe your product or service in one sentence?

Bite-sized financial education tools and services.

What is the core problem your business solves for?

Navigating financial benefits and tools is intimidating. We provide access to quality and useful financial education products to help navigate in one click.
Providing free financial education in school settings and online. We provide interactive and engaging bite-sized modules and lessons for our users.
Enabling advocates and mentors passionate about financial literacy. We are working on developing a robust program to empower people globally.

Who is your target customer? How large is your market? Please provide information on how much of your target customer base is low- to moderate-income (i.e. individuals making less than $50,000 per year) and Black and Latinx communities.

Youth (ages 16 - 24) and our market is millions of high school and college students across the country. Our tools and programs are accessible for for low to moderate income communities and underrepresented communities. Our largest in-person market is NE Ohio (particularly in Akron and Cleveland) where we implement programs in 30+ high schools a year.

Tell us about your solution in more detail. How do you (1) support customers' upward mobility, (2) address transparency, integrity, and consistency of your offering, and (3) positively affect consumer behavior and empower informed decision making.

We offer FREE financial education and coaching to young people in the Untied States. Through our impressive technical capabilities and a strong network of teachers, partners, and volunteers, we innovated a new approach to reach youth in a more accessible way. Our powerful community of advocates / mentors from around the country support our users’ upward mobility and as a non-profit, we do everything in full transparency, integrity, and consistency of excellence in our offering. We have thousands of user testimonies—raw data—on our website (finmango.org) that depict the value we provide for users and how our work positively affects their behavior and empowers them to make informed decision making.

Describe your leadership's relevant background/lived experience as it relates to understanding their customers’ needs/circumstances?

FinMango is a diverse team of volunteers that includes entrepreneurs, engineers, academics, teachers, students, financial planners, accountants, product managers and so much more. No matter where we come from, we’re all just a bunch of mangoes leveraging diversity and inclusion to maximize social impact.
Here’s the story of one our leaders, Mango Bob Gillingham. Bob’s story started as a proud Illini from the University of Illinois. He soon after joined the United States Army, where he worked with top secret documents during the Vietnam War. Bob later took over the Gillingham Ford dealership in Parma, Ohio, and during this time, he started investing to grow his wealth while making some money mistakes along the way. Now, Mango Bob has a passion to give back to the Community that has given him so much and educate others about investing to grow your wealth starting from a young age. He has been teaching financial literacy for over 40 years and has been expanding his reach now that he is semi-retired. Last year, Bob reached over 8,000 high school students in Ohio, Oregon, and Colorado. He’s the founder and lead trainer for our FinVest: How To Become A Millionaire program and serves on the FinMango board.

Please describe your company's internal commitment and execution to diversity, equity and inclusion.

The description of FinMango’s core values describe our commitment and execution to diversity, equity, and inclusion in all that we do. Our values are what keep our people, products and partners on the right path to achieve our purpose while providing incredible experiences. Below are the six core values of FinMango:
Inclusive & Apolitical: FinMango does not cater to a specific political ideology, religion or any other discriminating affiliation. Financial education should be available to all equally.
Straight Up: We’re honest, over-communicate and love straight-talking. We stick up for what’s right – and hold our hands up when we get it wrong.
Insatiable Curiosity: We’re adventurous and inventive, and we never stop questioning – “What if?”, “Why not?” – so we never miss a trick and go for moonshots.
Delightfully Surprising: We look for unexpected ways to delight. We love connecting with people. We believe thoughtful little touches add up to a big difference.
Smart Disruption: We’re not afraid to go our own way, challenge the rules and swerve the norms to find new and exciting ways to punch above our weight.
Simple Wins: Simple wins is our brand and design philosophy. It is what guides what we do for our users and how we act as an organization. Our world will always be complex and connected in ways we don’t fully understand. FinMango is the opposite.

Please illustrate the user journey starting with intake/onboarding through to what regular user engagement looks like.

Youth (Under construction - currently branching out to social media and other platforms): Go to the FinMango website → Directly access our digital education tools.
Teachers (Under construction - currently branching out to social media and other platforms): Go to the FinMango website → Directly access our digital classes and our tools to utilize in the classroom → Sign-up for programs like the “How To Become a Millionaire.”

Do you currently have customers/users?

We reach 10,000+ students locally in NE Ohio a year with in-person programming during school hours. We also have have 750+ mentors / advocates from across the country and the world that use our tools and programs with youth.
We currently have hundreds of teachers across the country using our tools and virtual workshops, and this customer base is increasing as we digitize our in-person programming.

What is your distribution model?

Our growth has been organic by word of mouth from teachers, youth, and volunteers.
Our growth has also increased due to features on blog posts, media, and online connections in the financial literacy world.

List your key competitors and how your product is differentiated.

Next Gen Personal Finance. They provide free curriculum to teachers. We differentiate in how we focus on the youth directly and leverage teachers to reach them more conveniently. We also focus on keeping our products ultra simple and accessible for youth. Ironically, we have been scaling our tools with the help of Next Gen Personal Finance and consider them friends in the overall fight for a financially healthy future for all.
ZOGO Finance. ZOGO built a gamified platform to reach youth. Our tools don’t require downloading an app and keeps it simple to find and get educated when wanted. Our products are culturally relevant for users as it’s build by passionate volunteers with different backgrounds. Our products get translated up to 15 languages and get localized by volunteers who live in the communities we intend to make it accessible for.

What are your company's needs that you hope to address through participation in the Financial Solutions Lab?

We’re looking for more companies to collaborate and amplify our impact.

Is there any additional information about your product, service, or company/organization that you would like to tell us?

Please check out our existing tools (education.finmango.org) and our product roadmap (
https://cooperative-ink-2d0.notion.site/c68a41bb2a084abeab2d50bde4674e4d?v=273aa8dbbe4b4065b5983ee688e7eecc
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Please provide Names and LinkedIn profiles for all founders and key management (up to six).

Scott Glasgow, Founder of FinMango (
https://www.linkedin.com/in/sglasgow/
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Oscar Wahltinez, Engineer and Team Lead at Google (
https://www.linkedin.com/in/owahltinez/
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Katherine Lordi, Associate Product Manager at Dow Jones, Mango X Team Co-Lead (
https://www.linkedin.com/in/katherine-lordi/
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Bob Gillingham, FinMango Teacher & Mentor (
https://www.linkedin.com/in/bob-gilly-gillingham-4745a04/
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Jack Enkema, Systems Performance Engineer at Cummins Inc., Mango X Team Co-Lead(
https://www.linkedin.com/in/jack-enkema/
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