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Abstract

Decentralized applications are software modules that run on a distributed network platform. They aren't particularly innovative when compared to other online apps, only differing in the ability to act independently. They can do everything that conventional apps can, as well as automate the process according to the user's requirements. Innovating applications is becoming increasingly feasible with Blockchain technology advancements.
Despite the fact that dApps are being heralded by some as a game-changing technology, the current state of the dApp environment suggests little demand. As of now, most dApps are niche products intended for a small community. While this community has seen exponential growth over the last few years, adoption by mainstream users has been slow.
EMBR is a project that aims to make DeFi more accessible, empowering and understandable both for entrepreneurs and investors through the power of its products. We develop and offer a set of products to help newly established projects from ideation to the eventual launch on our IDO Launchpad.
The Embr ecosystem will enable accessibility to blockchain technology and cryptocurrency products for all token holders and the wider community. With an intuitive user experience and world-class design, we are unifying a suite of both conventional and decentralized applications under a single ecosystem.

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