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Competitive Benchmarking Report

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Description, Criteria & Competition

The aim of this research is to benchmark and analyze how a digital product performs in contrast to similar apps, in terms of Usability. 5 similar products are chosen; the chosen apps include international and regional similar apps based on:
Conversions
How easy it is to perform significant actions
Information Architecture
How easy it is to navigate, identify, and perceive information
User Interface
Design, Layout, Appeal, Simplicity, Consistency ...
Content
Content quality, up-to-date, Interaction …
General Inquiries and Information
Which users questions are answered

Benchmarking Products
Name
Region
Description
URL
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