Problem Ranking
The number between brackets from 1-4 include the “Severity” of each issue. The severity is a combination of the impact and frequency.
😱 Critical problem (4)
Showstopper; substantial dissatisfaction; or conversion killer. (Imperative to fix before product can be released)
😳 Major problem (3)
Substantial delays; or moderate dissatisfaction (important to fix, so should be given high priority)
😐 Minor Problem (2)
Minor dissatisfaction; noticeable delays; or superficial difficulties (fixing this should be given low priority)
🤔 Observation (1) - Research Required
An interesting observation that could lead to a fix or change to improve the user experience. (More Research Required)
Findings & Recommendations