IMPORTANT: Consider where the data will come from to populate the interface we’re designing! If you create designs that look cool, but require significant changes to the product to capture the data to populate the designs, the designs aren’t very functional.
As an example, punching up the employer profile with a bunch of metrics, stats, user reviews, and other activity-based content looks cool but implementing these designs isn’t very feasible at the moment. We don’t have a lot of activity behavior to display just yet. That’s not to say we can’t create “What if...”-type designs, but we need to accompany these designs with more realistic designs that begin where Boon is presently and plot a path from there.