Questions to ask a marketing Consultant:
If given a flat or underperforming funnel, where do you look first and why? How do you determine whether the problem is positioning, messaging, channel mix, or execution? What frameworks do you use to guide your marketing strategy? Do you ever break those frameworks—if so, when and why?
Prasid - Offering a team to do LinkedIn and Email Outreach - Sounds like what Ethan is already doing. Not what we were hoping for in sales ops? Cesar said he’d be consulting but the cost was like 5K + Ad spend budgets.
How would we work together?
What would you own, what would I own. What would the hand off look like?
How does your team support content development or design.
How would you approach these broken dashboards and unclear KPIs?
What would the working together process look like?
Stress test Prasid with these questions
Strategy needs things piped. (Tech debt)