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Branding Brainstorms
Last edited 466 days ago by Dakota Younger.
Elevator Pitch
Boon is the world’s most streamlined and engaging AI-powered referral hiring platform that enables leading employers to access diverse, top-tier passive talent.
In my research, I learned that LinkedIn has had success using the term “passive talent”
Boon isn’t just an alternative to traditional employee referral programs—it’s an evolution.
Broader Scope, Greater Impact
Simplicity, Efficiency, Greater Accessibility
Power & Performance
Enhanced engagement and rewards
Erin - Competitor Comparison
Erin is an enterprise employee referral program = Erin is a clunky, complicated solution with a more narrow use case
One-liner brainstorm
Value prop brainstorm
Macro
Specific
Boon accelerates hiring for leading employers.
With Boon, companies tap into a continuous stream of high-quality candidates through a mechanism that is as straightforward as it is effective.
Referral hiring platform that delivers results
Referral program employees actually use
Cut through complexity
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