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EP0801 User Experience Fundamentals (UXF)
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UXF 02



Instructional Hours: 60 Hours
No. of Weeks: 15
Period: 17 Oct 2022 - 13 Feb 2023
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The daily schedule for lecture, tutorial, practical and assessment activities are outlined in the table below: The module will be run in 4 hours across 15 sessions.
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Week 01: Research & Evaluation
Mon, Oct 17
Week 02: User Research + Stakeholder Management
Mon, Oct 31
Week 03: Information Syntheses + UX Mapping
Mon, Nov 7
Week 04: User Personas + HMW Statements
Mon, Nov 14
Week 05: Online Consultation (CA1)
Mon, Nov 21
Week 06: Online Consultation (CA1)
Fri, Nov 25
Week 07: CA1 Online Presentation
Mon, Nov 28
Week 08: Introduction to Figma (Self-learning) - No Class (Mid-Terms)
Mon, Dec 5
Week 09: Term Break
Mon, Dec 12
Week 10: Term Break
Mon, Dec 19
Week 11: Term Break
Mon, Dec 26
Week 12: Online Consultation
Mon, Jan 2
Week 13: Ideation
Mon, Jan 9
Week 14: Information Architecture + Prototyping
Mon, Jan 16
Week 15: Visual Design (Self-Learning) + Online Consultation
Fri, Jan 27
Week 16: Consultation + Usability Testing
Mon, Jan 30
Week 17: Final Presentation + Submission
Mon, Feb 6
Week 18: No Class
Mon, Feb 13
Week 01: Research & Evaluation
Date
Mon, Oct 17
Duration
4 hrs
Key Agenda
Introduction to UX Design
Project Scoping: Select F&B Business.
Background Research
SWOT Analysis
Competitor Analysis
Problems Identification (Assumptions)
Introduction to Heuristics Evaluation
Lesson plan
[1400 - 1415] Settle In.
[1415 - 1445] Introduction to UX Design + Module Briefing.
[1445 - 1500] Introductions to Miro + Warm-up.
[1500 - 1530] Group Formulation + Ice Breaking
[1530 - 1600] Activity: Project Scoping
Step 1: Each member to pick a “Eat, Live, Play” business with the following:
High-level problems identified
Why the group should pick this business
Step 2: Quick presentation within the team
Step 3: Collective voting to decide on the final F&B business.
[1600 - 1630] Coffee Break // Complete Voting by 1030.
[1630 - 1715] Background Research
Activity 1: SWOT Analysis
Activity 3: Competitor Analysis
Activity 4: Assumed User Problems (Research from Internet)
[1715 - 1745] Introduction to Heuristics Evaluation
[1745 - 1800] Weekly Retrospective + Class Conclusion
Homework
More In-depth Background Research
Heuristic Evaluation of F&B Business’ Product(s)
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Assessment 2
0
CA1: UX Research
Weightage
40%
Assessment Criteria
Customer Journey Map (30%)
Persona (30%)
Research Findings on Business (30%)
Objectives
To develop understanding of the importance of research in the first phase of design
To learn how to conduct secondary and primary research
To develop analytical skills on insights gathering
CA2: UX Design
Weightage
40%
Assessment Criteria
Introduction (20%)
Prototyping Process (40%)
Prototype Demonstration (30%)
Objectives
To apply UX research in developing a viable solution
To apply the UX principles learnt into designing a product: services, apps etc
To create an interactive prototype using relevant UX and design tools
CA3: UX Review
Weightage
20%
Assessment Criteria
Identify a product (10%)
Apply 5 relevant principles/concepts to analyse product (50%)
Reflection on learning (20%)
Objectives
Identify UX Design of products in our everyday lives
Apply the UX research and UX design principles/concepts to critically analyse the design of these products
Reflect on the learning and insights from this CA on UX Design
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Semester Calendar 2
1

October 2023

Month
Today
Sunday
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
01
02
03
04
05
06
07
08
09
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
01
02
03
04
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Assessment 2
Semester Calendar 2
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