The daily schedule for lecture, tutorial, practical and assessment activities are outlined in the table below: The module will be run in 4 hours across 15 sessions.
Teaching Plan
1
Assessment
CA1: UX Research
Weightage
40%
Assessment Criteria
Customer Journey Map (30%)
Persona (30%)
Research Findings on Business (30%)
Objectives
To develop understanding of the importance of research in the first phase of design
To learn how to conduct secondary and primary research
To develop analytical skills on insights gathering
CA2: UX Design
Weightage
40%
Assessment Criteria
Introduction (20%)
Prototyping Process (40%)
Prototype Demonstration (30%)
Objectives
To apply UX research in developing a viable solution
To apply the UX principles learnt into designing a product: services, apps etc
To create an interactive prototype using relevant UX and design tools
CA3: UX Review
Weightage
20%
Assessment Criteria
Identify a product (10%)
Apply 5 relevant principles/concepts to analyse product (50%)
Reflection on learning (20%)
Objectives
Identify UX Design of products in our everyday lives
Apply the UX research and UX design principles/concepts to critically analyse the design of these products
Reflect on the learning and insights from this CA on UX Design