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Ari
Memes and humour
Memes have the power to represent and convey messages, values and cultural traits in a simple, clever and funny image.
They make members feel in the right place because they identify in a group of individuals that understand a particular kind of humour, share interests, passions or even weird aspects of their lives.
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Make contests and challenges
Get members involved in your project.
Give members micro-tasks to do and get them doing something together.
Why does it work?
Because doing things and achieving goals as a team, strengthen the relationships between members. And make them feel part of a group that makes impactful decisions.
Many examples here:
At the end of the contests and challenges members vote the best submissions and community managers reward the winners.
Giveaways
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The idea is that when you buy NFTs you become a member of an exclusive community that will reward you with perks, benefits, access to content, join events and live the life within the community.
But there is more.
Basically, a percentage of their NFT sales goes back to the community every month.
Yes, members earn money just by owning a Lazy Lion NFT.
Members want the community to succeed because the community's success is their success.
This is why they participate and spread the word more.
I had an interesting conversation with a great community manager about these topics.
She pointed out that this could be "very transactional".
I give you this if you give me that.
It's still not clear to me if this will be good or bad for the community in the long-term.
But it's proven that this strategy makes members participate in the community with a new level of engagement and involvement, at least in the short-term.
DAO — Decentralized Autonomous Organization
Read the link below if you want to deeply understand what a DAO is.
If it's TL;TR, essentially a DAO is a community-led entity where all the decisions are made through the community, not a single or a group of leaders.
DAOs have decentralized treasuries with all the community shared assets (e.g. crypto, NFTs). The pool of funds is visible to everyone, so everyone knows how these funds are being spent.
No CEO can authorise spending based on their whims, and no chance of a dodgy CFO manipulating the books.
In this context, community members feel to be the stakeholders and owners of the community. And this feeling increases the sense of belonging, involvement and support.
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The Doge Pound community channel #community-fund-ideas
Example of a DAO and why it could be beneficial for both community managers and members ⬇️
Custom Emojis
Communities are where members talk about passions, concerns, goals and funny things. In Slack and Discord channels, conversations are mainly text-based.
You need to provide members with more expressive tools to manifest their unique emotions.
Use custom emojis that represents your brand and tone of voice.
Take a look at these examples:
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Virtual meetups
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Create virtual meetups using spatial interface software where members can hango ut in 2D/3D metaverses with their avatars. Try one of these tools:
Connect members 1:1
As shown in the thread above, communities are places where members connect because they share goals, interests and passions.
Members love to meet like-minded people: so why not help them do that?
Keep NFT rarity secret (by Adam Bomb Squads)
NFTs have Metadata.
Metadata tells you how rare is the NFT you purchased.
Of course, this is a feature of the NFT that you usually know from the beginning.
And make their members stick around the community with curiosity, discussing the potential rarity of their NFTs.
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Create Squads
One of the core challenges in Web3 is that as communities become more successful, they also become more inaccessible.
The solution proposed by in the video is great. You can also tackle this issue by dividing the community into sub-communities.
In smaller community sections, members can make deeper and strong relationships. Yes, just based on the fact that they share similar visual aspects of their NFT/bombs.
Get rid of haters, fud and fears. Immediately.
Members of NFTs communities are constantly worried about scams. Rumours of rug pulling or scammers can quickly turn off the community in a matter of hours.
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Traditions and rituals
Recurring activities, traditions and rituals define the community identity and make members feel at home.
Example: take a look at the "🌞-gm" channel on the Latecheckout Discord server. GM means good morning. Every day members wake up and type "gm" in this channel.
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Things you need do (not strictly Web3 related)
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