Engage in all kinds of Forums and communities, be helpful to related problems and promote your tool pre-launch as a better future solution with an email signup on your website (Source: Zapier Indiehacker podcast)
Don’t focus on the distribution of the general tool early on, but build mini-apps with the tool that copy successful products and offer them much cheaper, e.g. make a light versions of things like that one:
→ this would be sort of “commoditize software development” also a bit like the rocket internet approach to just copy successful ideas and execute them better (in that case cheaper)
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