Create a few key business questions you want to investigate through your data analysis (Descriptive Analytics, Causal relationships, Predictive modeling) You want to tell a story with your data analysis.
What factors affect AirBnB listings in urban/rural living areas?
What is the connection between class status and survival rate on the Titanic?
How do demographic factors affect consumption behaviors in the fashion industry?
How can I predict if a customer had a positive experience with X website?
Explore your data
Generate summary statistics
Explore data with visualizations(bar graphs, histograms, line graphs, scatter plots, etc)
Create a central research question(s)
Ensure data doesn’t contain NULL values, duplicates, weird values, etc.