Pucho Website Roadmap

✅ 1. Brand Positioning(Deep Dive)

✦ Positioning Statement:

“Pucho is your AI-powered automation engine — empowering businesses to automate decisions, insights, and operations using natural language and plug-and-play agents.”

✦ Brand Archetypes:

The Sage (educational, wise)
The Engineer/Builder (modular, powerful, reliable)

✦ Unique Value Propositions:

Build and deploy AI agents 10x faster than traditional dev workflows
Tailor workflows using domain-specific context (Tally, iBIZ, Slack, etc.)
Designed for enterprises — secure, customizable, and scalable

✦ Target Personas:

Table 4
Persona
Role
Goals
AI Ops Lead
Automation, cost-efficiency
Replace repetitive workflows
CTO/Product Head
Tech stack integration
Bring AI into org workflows
Marketing/HR Head
Process owners
Delegate repetitive tasks via agents
Developers
Builders of agents
Use API/SDK to scale AI faster
There are no rows in this table

✅ 2. Sitemap (Pages)(Deep Dive)

🧩 Core Pages for Pucho:

Table 5
Page
Goal
Homepage
Hook visitors with AI agent demo + segment persona CTAs
Platform (/platform)
Highlight core engine, agents, and integrations
Solutions
Persona-driven: “For CXOs”, “For Developers”, “For SMBs”
Templates (/templates)
Slack bot, Email summarizer, Tally insights, etc.
Pricing
Free tier, usage-based, enterprise plans
Docs (/docs)
Developer-first setup + agent SDK
Blog (/blog)
AI use cases, agent trends, technical tutorials
Login / Signup
OAuth, SSO-ready
Case Studies (/customers)
Patanjali, H&H Pharma, Fit Bharat Mission, etc.
There are no rows in this table

💼 Trust, Security & Enterprise:

Table 6
Page
Purpose
Why Pucho
Comparison with ChatGPT, Zapier, Langchain
Security & Compliance
Data safety, ISO/SOC2, GDPR compliance
Partners
Composio, Activepieces, Google Workspace
Careers (Optional)
“Come build the future of agents with us”
There are no rows in this table

✅ 3. Page Structure & Copy Goals

Here’s a content blueprint per key page (we’ll write actual copy later):

✅ Homepage:

Hero: "Build an AI Agent in 60 Seconds" + visual demo
Product pillars (Pucho Studio, Pucho Agents, Connectors)
Segment-wise benefits
Featured integrations (Tally, Sheets, Slack, Gmail)
Client logos (Patanjali, H&H, etc.)
CTA: “Start Free” / “Book Demo”

✅ Platform Page:

How Pucho works (Agents → Connectors → Actions)
Visual diagrams (Agent logic flow)
Highlights: Secure, Low-code, Context-aware
Tabs: Agent Builder | Connectors | Studio UI | Logs | API

✅ Templates:

Grid layout of prebuilt agents:
Slack summarizer bot
Tally daily report bot
Email routing agent
Keyword-based alert system
Each has: Use case + one-click deploy

✅ Docs:

API reference
How to create an agent from scratch
Example prompts + sample responses
SDK/CLI install instructions

✅ 4. UI/UX Inspiration & Design Cues

Table 7
Aspect
Strategy
Design Style
Modular, minimal, utility-first (Tailwind UI)
Theme
Light/dark toggle, clean white sections with bold accents
Font
Inter or Manrope, tech-forward
Hero
Live demo builder (editable JSON/flowchart)
CTA Buttons
Sticky top right (“Start Free”) and floating
Icons
Lucide icons, Framer Motion animations
Footer
Dev tools, Use cases, Contact, Social
There are no rows in this table

✅ 5. SEO & Marketing Funnel Map

Top of Funnel (TOFU):

Table 8
Keyword
Page Target
“AI agent builder”
Homepage, Blog
“Best AI workflow automation tool”
Blog
“GPT for Tally”
Template page
There are no rows in this table

Mid Funnel (MOFU):

Table 9
Query
Page Target
“Slack bot using GPT”
Templates
“Auto classify Gmail”
Templates
“Langchain vs Pucho”
Why Pucho
There are no rows in this table

Bottom Funnel (BOFU):

Table 10
Query
Page Target
“Pucho pricing”
Pricing
“Pucho vs Zapier”
Comparison
“Patanjali AI case study”
Case Studies
There are no rows in this table

✅ 6. Tech Stack Recommendations

Table 11
Layer
Tool
Notes
Frontend
Next.js + Tailwind
Interactive, responsive, SEO friendly
Hosting
Vercel
Fast CI/CD
Backend
FastAPI / Supabase
You already use FastAPI
Auth
Clerk / Firebase Auth
Add SSO later
CMS
Sanity.io / Notion API
For blog/docs/case studies
Analytics
Plausible / PostHog
Privacy-focused
CRM
HubSpot / Custom
Lead nurturing
Payments
Stripe
Usage-based billing
GPT Integration
OpenAI / Claude / Gemini
Already handled in backend
Integrations
Activepieces, Composio, Slack, Tally
Central to product vision
There are no rows in this table

✅ Final Summary Table

Table 12
Checklist Item
Status
Next Step
Brand Positioning
✅ Done
Refine voice & taglines
Sitemap
✅ Done
Start wireframes
Page Content Goals
✅ Done
Draft homepage copy
Design Cues
✅ Done
Style guide + figma layout
SEO Funnel Map
✅ Done
Start with blog keyword research
Tech Stack
✅ Done
Dev kick-off
There are no rows in this table

➕ NEXT ACTION OPTIONS:

Write homepage copy (hero line, features, CTA, etc.)
Create Figma-style wireframe layout (via text or design brief)
Start blog topics + SEO strategy
Develop pricing strategy + page structure
What would you like to start with next?
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