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Metric scorecard
Establish early on which metrics the launch is aiming to improve. After the launch, track actual results.
Clear sample data
Scorecard
Metric
Definition
D7 Target
D7 Actual
D30 Target
D30 Actual
D90 Target
D90 Actual
1
35 signups to thumb wrestling tournament
signup = customer who buys a ticket to the event
4
3
19
20
35
48
2
Launch Metric 2
...
3
Launch Metric 3
...
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