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The ultimate OKR toolkit for product marketers by Product Marketing Alliance
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Product adoption

Up-sell and cross-sell revenue

Own a piece of your organization's revenue pie by meeting with different departments that contribute to revenue growth.
Your departments
0
Search
Department
Lead to meet with
% own revenue target
1
Product Marketing (you!)
AD
Adam Davis
25%
2
Sales
LT
Lola Tseudonym
45%
3
Marketing
MM
Maria Marquis
20%
4
Customer Success
AC
Alan Chowansky
10%
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Add Up-sell and cross-sell revenue to your OKRs
16
Search
Objective
Key Result
Owner(s)
Time frame
Progress
1
Up and cross-sell revenue
Increase share of cross-sell revenue to 30%
AD
Adam Davis
Quarterly
Yellow
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