Current cards:
Pragmatic Decision Making (Topic) Pragmatic Problem Solving (Topic) Pragmatic Solutions (Story) Here you’re basically doing C → L link: from clarifying problems to choosing where to Leverage (PAERTO, Problem & Impact). Research helps in three ways.
1. Pragmatic Decision Making (Topic)
Ground this in the decision‑making research:
Use Cynefin to distinguish Clear, Complicated, Complex, Chaotic problems; pragmatic = matching the decision style to the domain. Show that SMEs often mis‑label Complex as Clear (over‑simplify), or Clear as Complex (over‑complicate). Effectuation vs causation in SME strategic decisions: Research on SMEs shows effectual logic dominates many contexts, but absence of strategy is also common. Pragmatic decision making = knowing when to use effectual “means‑based” thinking and when to switch to more causal, planned choices. 2. Pragmatic Problem Solving (Topic)
This is where you start to prime Problem & Impact and PAERTO:
Use the root cause clusters from the deep research as examples of real problems: Diagnosis failure, tacit knowledge loss, abandonment deficit, feedback absence, founder bottleneck, financial opacity. Hydra = solving symptoms, not root causes. Chameleon = invisible problems through bad metrics. Research hook: many strategy “failures” are actually execution and feedback failures; pragmatic problem solving focuses on fixing system causes, not just one‑off events. 3. Pragmatic Solutions (Story)
Use this card to showcase how high‑performing SMEs actually behave, based on the evidence:
From Bridges/SMU and execution research: Focus on five objectives max; use 90‑day cycles; build review rhythms; maintain “to stop” lists. From burnout and founder‑time data: Highlight solutions that protect founder strategic time (simpler portfolio, better delegation, tighter feedback loops). Show that pragmatic solutions are not big transformations but a series of small, disciplined changes tied to a clear direction. This card should feel like “this is what it looks like when all the thinking you’ve done in C starts to turn into leverage.”
If you want, next step could be: pick one card in Column 2 (e.g. “Simplifying Business Models” or “Statistics on Business Model Simplification”) and I can draft a short, research‑backed paragraph + 2–3 diagnostic questions you can paste into your scaffold. Which card would be most helpful to tackle first?