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Brand Design Mastery
Syllabus
Course Checklist
Brand Design Project Checklist
Projects & Certification
Mod 1 - Intro & Welcome
Mod 2 - Closing a project
Mod 3 - Brand Strategy
Mod 4 - Creative Direction
Mod 5 - Logo Design
Mod 6 - Identity Design
Mod 7 - Brand Delivery
Mod 8 - Closing Remarks
Misc.
More
Share
Explore
Style Guides Structure
Who we are
Logo
Primary Logo
Alternate logos
Logo exclusion zone
Logo usage (colour, effects, placement, size)
Nomenclature
Color
Color palette
Color usage
Typography
Typefaces
Headline fonts and typesetting
Body copy fonts and typesetting
Other fonts and typesetting
Imagery
Photography
Iconography
Graphics
Illustration
Motion
Audio
Application guides (e.g. layouts social, video)
Examples (best practices)
Contact information
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