Product Direction

Credit: https://about.gitlab.com/direction/

Vision

Our vision is to replace DevOps toolchains with a single application that is pre-configured to work by default across the entire DevOps lifecycle.

Many organizations are in the midst of evolving from classic development paradigms, to DevOps. They want faster cycle time, higher quality outcomes, and less risk. Every organization, large or small, deserves to operate at peak efficiency. GitLab’s job is to help those companies along, accelerate their evolution, and provide optimized tooling once they get there. We do this by leveraging the best practices of 100,000 organizations co-developing the DevOps platform of their dreams. We deliver breadth over depth, and mature product surface area over time, all the while, focusing on customer results. We’re informed by data, and ROI-driven; balancing that with fleshing out the breadth of our vision as quickly as possible so people everywhere understand where we’re going, what’s possible, and how they can contribute. We believe in the emergent benefits of a single application for the entire DevOps lifecycle.

Background and History

Product Vision, Strategy, and 2020 Plan

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The Product Vision Backstory

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DevOps Stages

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DevOps is a broad space with a lot of complexity. To manage this within GitLab, we break down the DevOps lifecycle into a few different sections, each with its own direction page you can review.

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Dev Section Direction⁠

- Includes the Manage, Plan, and Create stages

Ops Section Direction - Includes the Verify, Package, Release, Configure, and Monitor stages

Secure & Defend Section Direction - Includes the Secure and Defend stages

Growth Section Direction - Includes the Growth stage, which includes the Acquisition, Conversion, Expansion, Retention, Fulfillment, and Telemetry groups

Enablement Section Direction - Includes the Enablement stage, which includes the Distribution, Geo, Memory, Global Search, and Database groups

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Dev Subpage⁠

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Vision

Background and History

Product Vision, Strategy, and 2020 Plan

The Product Vision Backstory

DevOps Stages

Gallery

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