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Audit Template

This is the client audit template.

Client Audits 2
Copy of Logo
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Nudge Factor
Logo
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Naked Wolfe
Snapchat active?
Twitter active?
Pintrest active?
TikTok active?
Pintrest Profile Link
TikTok Ads running?
Pinterest Ads Running?
Snapchat Ads running?
Twitter Ads Running?
Google Ads Notes
Naked Wolfe actively runs Google Ads campaigns, targeting branded keywords and product-specific searches.
Pintrest Ads Notes
No verified Pinterest account or paid campaigns identified. The platform is currently untapped.
Twitter Ads Notes
Twitter account exists but is minimally used. No active paid campaigns detected.
Snapchat Ads Notes
No official Snapchat presence or ad activity observed. This channel represents a growth opportunity if targeting Gen Z further
Retargeting Notes
Meta Pixel and Google Tag Manager are installed, enabling retargeting and event-based tracking for performance marketing.
TikTok Notes
The TikTok account features trending sounds, styling content, and strong UGC/influencer collaborations, targeting a Gen Z fashion audience.
Facebook Notes
Posts are regular and include campaign imagery, promotional updates, and community engagement.
Linkedin Notes
Naked Wolfe does not maintain a brand presence on LinkedIn. There’s no company page for B2B, hiring, or corporate updates
Pintrest Notes
No verified or branded Pinterest account was identified.
Snapchat Notes
There is no significant evidence of an official Naked Wolfe presence on Snapchat.
Instagram Notes
The brand’s main Instagram account is highly active, featuring high-quality visuals, campaign content, and influencer marketing. They also operate for men’s collections.
TikTok Ads Notes
While exact paid ad activity isn’t directly verifiable via TikTok’s public tools, frequent branded content, influencer collabs, and high-quality UGC suggest active TikTok Spark Ads or paid partnerships.
Copy of Copy of Social notes
Primary CTAs like “Add to Cart,” “Buy Now,” and “Shop Now” are prominently placed across product and homepage layouts. Product pages maintain consistent, clear CTA placement.
Copy of Copy of Copy of Social notes 2
The site includes security badges during checkout, recognizable payment method logos (Shop Pay, PayPal, Apple Pay), and standard returns/refunds policy information. However, third-party reviews (e.g., Trustpilot) are not displayed visibly on-site.
Twitter Notes
The account exists but shows very limited recent activity. It may not be part of their core social strategy.
Copy of Copy of Copy of Copy of Social notes 1
A “Subscribe” pop-up appears on the first visit, offering email capture in exchange for 10% off. However, there is no persistent newsletter sign-up embedded in the footer or product pages.
Meta Ads Notes
The brand actively uses Facebook and Instagram Ads, including carousel and video formats. Ads are visible via the .
Snapchat Profile Link
SEO & Visibility
Social Media
Paid Ads & Tracking
Tech Stack
Conversion UX
Owner
Date of Audit
May 19
Audit Stage
Perfromance Score
Priority
Notes
Link to Detailed Audit
PageSpeed checked?
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