Frase VS
Share
Explore
Frase VS

MarketMuse

What is the difference between Frase.io and MarketMuse?
Which tool should I choose?
Content marketing automation tools are used by businesses to create automated, repeatable processes that allow them to produce high-quality content efficiently.
There are many options, but they often come at a cost.
They both offer similar features, but each has its pros and cons.
In this video, we compare Frase.io vs MarketMuse.

What Makes A Good AI Content Optimization Tool?

Content optimization is one of the essential elements of any online business. It helps you achieve higher rankings on Google & Bing, increase conversions, boost traffic and ultimately grows your business.
The process of optimizing content involves various steps such as:
keyword research
content creation
post publishing
social promotion
link building
and much more.

These tasks require a lot of effort and time.
That's why it becomes crucial to hire someone who can perform this job efficiently and effectively.
This article lists some of the best content optimization tools available today, Frase.io and MarketMuse.
We hope our product comparison will help you choose the right tool for your needs.

Keyword Research Tool

Keywords play a significant role in SEO because they influence the ranking of your website. The better you know your keywords, the easier it will be to rank highly on search engines.
A keyword research tool helps you identify the best keywords for your site by analyzing your competitors' websites. Keyword planner tools allow you to enter keywords and see what keywords are being searched for frequently.
Once you've identified the keywords, you can start researching them further. You can check out the competition, analyze the monthly search volume, and estimate the average cost per click (CPC).
You can also use these tools to find the best long-tail keywords, which tend to bring lower CPCs. Long-tail keywords are often less competitive than short ones, making them more profitable to target.

On-page optimization guidance

SEO content briefs

This tool lets you put together outlines for your writing team quickly.
So you can:
See which h2s & h3s competitors are using (and add them to your outline)
See the top keywords to use/include
See commonly cited authority resources you can link to
Build your outline with all of the above, and export & share the outline with your content writer or freelancers. Meaning you will save hours in explaining things.
Frase is best for:
Businesses and individuals looking for a simple way to create and analyze content for any purpose.
Frase is my tool for small to medium-scale companies to drive their content creation effort. You can create high-quality content covering your focus topic in its entirety. Frase also has an in-built AI writer, which speeds up content creation.
Marketmuse is best for:
Bloggers and publishers looking to optimize their content for search engines, social networks, and other platforms.
MarketMuse is an end-to-end content optimization platform with a higher price tag than other market tools. However, the price is well worth it if you're a content agency or a business already making a good profit.

Marketmuses and Frases approach to recommending topics for SEO content optimization differs.

Marketmuse
Pulls millions of pages across the web for a given topic, and their topic model generates 50 related topics.
Their thesis is that you must go beyond the top Google results to understand what else is required to cover a subject thoroughly.
Frase
It deepens your keyword's first 20 search results and automatically extracts the best topics.
Using SERP analytics as a stepping stone, they suggest related topics and ideas that give you an edge over competitors.
While MarketMuse's topic modelling algorithm is a good approach, it doesn't provide any insight into what the topics are.
For example: If I wanted to see which topics were mentioned on the first page of a search query, I wouldn't get anything useful.
Frase provides a snapshot of the topics found on a given page.
It also allows you to drill down further and explore more topics within each of them.
Frase will also enable you to explore related topics and ask questions about specific terms.
These features allow you to expand your knowledge base beyond competitors' previously mentioned topics.

MarketMuse

MarketMuse is a tool that allows marketers to plan out content strategies, optimize content, generate natural language text, and create content briefs.
It does all this through its AI-powered engine that learns from your and other sites' content. Unlike Frase, MarketMuse doesn't just crawl the top 20 search results.
Instead, it takes a holistic approach to content creation. It analyzes your website, competitors, and industry trends to understand what types of content will resonate best with your audience.
It then creates a personalized content blueprint that includes keywords, topics, and tone of voice. Once you've written your first draft, it'll analyze it using advanced NLP techniques to ensure it's grammatically correct and optimized for SEO.
Finally, it generates a brief outlining each section's main points and links to relevant resources.
MarketMuse uses a proprietary algorithm to analyze billions of web pages around your chosen keywords to discover relationships between different topics.
They then combine those insights with the best SEO practices to create a comprehensive guide to creating authoritative content on any subject.
Their technology does not assume that the top 20 results are the best place to start when you write an article.
Instead, it looks at all the other pages on the internet and finds the most relevant ones to help you get there.
MarketMUSE uses Natural Language Processing (NLP) and Artificial Intelligence (AI) to analyze a much larger dataset than 20 pages.
This allows us to create a more accurate topic model and rank all the pages based on how well they match this model.
We then compare the top 20 ranked pages with the model to see how they measure up.
It doesn't matter if you're trying to rank pages about a product, service, company, website, video, podcast, blog post, article, etc.
You can use MarketMuse to help you figure out how to best position yourself against your competition.
Frase AI Writer is an easy-to-use tool that lets writers quickly turn text into compelling articles. For just $35 per month, writers can get unlimited access to the FrASE AI Writer, which will automatically rewrite any piece of text into a high-quality copy.
Writers can also use the FrASE AI Writer to create engaging social media posts, blog posts, press releases, and more!
Frase AI Writer helps you create new content quickly and easily. The AI writer will help you keep track of your train of thoughts and write your next paragraph for yourself.
You can start writing a blog post or article and then later expand on what you wrote. Or, if you already have content written, you can rewrite it to improve its quality.
Gallery
Share
 
Want to print your doc?
This is not the way.
Try clicking the ⋯ next to your doc name or using a keyboard shortcut (
CtrlP
) instead.