Email/DM Templates
English
Subject: Fridays for Future activists want to help get the Escazú Agreement ratified
Hello! I would like to help get the Escazú Agreement ratified–I’m part of the outreach team for Fridays for Future Digital, the internet arm of Greta Thunberg’s school strike movement, and along with FFF groups in Latin America we’re working on a campaign to get the agreement ratified in two countries before the deadline of September 20! Do you know how we can help in Grenada and St. Lucia, which are closest to ratifying the agreement? We want to help in whatever way we can—hope you’re safe during this time!
You can read the project brief for our Escazú Campaign here! bit.ly/escazuya
Thanks so much,
Jett Zhang
Outreach for Fridays for Future Digital
Subject: Fridays for Future activists want to help get the Escazú Agreement ratified
Hello! Thank you for the incredible work you to do keep ____ pristine and enjoyable for future generations to come. We are from Fridays for Future Digital, the internet arm of Greta Thunberg’s school strike movement, and we are working on a campaign to get the Escazú Agreement ratified in the Caribbean before the deadline of September 20th!
The Escazú Agreement codifies public participation into governmental decisions that would affect the environment, requires signatories to make their environmental data transparent, and codifies protection for environmental defenders. This agreement would increase democracy and human rights and protect the environment for future generations to come. We’d love to work with you to get it ratified!
We also help local groups create digital campaigns to fight for climate justice, so you can also message us about that. Hope to hear from you soon!
Dear Mr. David Barrio Lamarche,
My name is Jett Zhang and I am working on a digital campaign to get the Escazú Agreement ratified, and am a recently graduated high schooler from the United States. I had the honor to hear you explain the importance of the Escazú agreement at the CYEN-SVG webinar a week ago, and wanted to get connected, for at least this question if that is okay.
I work with Fridays for Future Digital, which is part of Greta Thunberg’s school strike movement, and we are doing a campaign in a few weeks to bring international awareness and pressure to ratifying the Escazú Agreement in Colombia, Perú, Argentina, Costa Rica, St. Lucia, Grenada, and Jamaica. We are not sure how close Grenada, Jamaica, and St. Lucia are to ratifying the agreement and which ministries to target—would you be able to point us to that information?
Besides that, I would love to hear CEPAL’s efforts to ratify the agreement in the countries and how we can help support that too! And if there is anything else you think we could do let me know.
Thank you so much for your time,
Jett Zhang
FFFD Outreach
Campaign explanation thing
International campaign length: 25th ー 31st of July
Español
Asunto: Ratificación del acuerdo de Escazú
Mi nombre es y soy de . Me dirijo a usted para pedirle que el acuerdo de Escazú sea ratificado antes del 20 de septiembre para que todos los ciudadanos tengan un acceso pleno y efectivo a los derechos resaltados en él.
La perdida de un millón de km cuadrados de selva en 25 años, que más del 68% de los suelos en sudamerica sufran de erosión por la ganadería extensiva, que más del 23% de las especies estén en vía de extinción, que el 70% del agua usada en las ciudades, la industria y la agricultura no tenga tratamiento alguno al momento de regresar a los ríos, lo que pone a 25 millones de personas en riesgo de contraer alguna enfermedad. (Además, resaltando que estás cifras no solo afectan a toda la región sino que además obligan a que los defensores que luchan para hacer un cambio estén más vulnerables que nunca pues solo en el 2017 fueron asesinados 11). Todo esto demuestra que la ratificación de este acuerdo no solo es urgente, si no necesaria para cumplir con los derechos básicos de los ciudadanos pues todo lo anterior está poniendo el riesgo una gran cantidad de derechos, incluyendo el derecho a la vida.
Como ciudadanos los elegimos a ustedes para que nos representen y dejar pasar la ratificación de un acuerdo tan importante como este es una clara muestra que no están velando por nuestro bienestar ni el de nuestras futuras generaciones.
Espero que lo considere, muchas gracias
(name).
Templates for groups to sign the letter
General tasks
Trello board - most important thing to check right now!
F
Caribbean research & toolkit stuff
Bahamas ー research: Ayesha ー toolkit: Ayesha Belize ー research: Fatizou ー toolkit: Fatizou Barbados ー Jett research ー toolkit: Aish Annie - from UK can help with content
Sayma + Marco - can help with Press
Need research to figure out how to ratify / which party is in control
Jamaica ー research: Lili will talk with Javoy ー toolkit: Grenada? ー where is Raheem Saint Lucia ー need to talk to Karetta
Outreaching team:
Lili, Jett
Updated Escazú Action Plan
Updated Action Plan Tasks
LOOK AT OUR DEADLINES
Calendar for deadlines for tasks!!
GENERAL THINGS (IMPORTANT)
POSTS:
Saturday / first day ー introductory video with the people from each country speaking we have speakers from every country we are including in the video deadline for the videos: Wednesday editing will be done by: Izzy / Sean / someone else Graphics explaining the Escazú agreement comment storm on social media change your profile picture to something related to Escazú (design to be made) story challenge on instagram (?) Perú & Argentina together → Colombia & Costa Rica together → Caribbean: Grenada & Saint Lucia → link script for example people from Perú and Colombia do one video, Costa Rica and Argentina do one video and the Caribbean and someone else do a video ‘split’ the agreement to parts like different topics example: 1 video, Perú graphic 1 Spanish, Perú graphic 1 English, Perú graphic 2 Spanish, Colombia graphic 1 Spanish, Colombia graphic 1 English, Colombia graphic 2 Spanish, Colombia graphic 2 English post about the manifesto (on Friday) Other ideas / old comments
((post about the other countries if we don’t have ideas for a post, facts or defenders too maybe)) translate each graphic to Spanish besides English or vise versa, all the captions too plan stories well for Instagram livestreams!! ask Nafesha send all graphics & videos to other local groups! besides Latin American countries TASKS for Caribbean ー Focus on Grenada & Saint Lucia
Support related
see the research doc & the Coda pages and determine whether we need more research or not if we do ask the research team for urgent help & finish all the research needed this weekend (12/07) We need research for Grenada, St. Lucia, Jamaica: copy stuff from what CANARI provided us with transfer valuable information from what CANARI gave us I don’t think Alli finished but there’s enough initial research to go off of follow-up with Alli about research Just initial allies
transfer all the research made to the Coda (try to organize it) ー do it this weekend (by 12/07) do we have digital actions for the Caribbean countries? ask people who’ve been doing outreach (maybe the organizations we’re in contact with already have digital actions) (by 13/07) figure out whether we want to do twitter storms / email storms / other types of cyber storms ー ask CANARI and Nafesha create the digital actions if needed ー with the help of people from the Caribbean (by 15/07) format the toolkit ー after ALL the research has been transferred and organized (around 15/07) any translations needed? ー after ALL the research has been transferred and ALL the digital actions have been created, translate to Spanish, Portuguese from the 15th until the 18th Spanish: Emiliana, Leila, José? Portuguese: Alé, Stella? Gabriel? can ask Hyally also create a bitly for the finished toolkit (currently leads to info brief but this will change once that is moved off the coda to the cover page) Outreach related
see the progress on outreach made do we still need to outreach to organizations who can provide us information? We have our essential allies: Escazú Caribbean and CANARI
do we have enough orgs / people working with us? Need to contact more of the local groups and work with them. Focus on youth groups did we do more outreach? focused on youth groups do we have organizations that will re-share our content? No not yet ask CANARI, Escazú Caribbean and Nafesha about who we should outreach to for re-sharing content reach out to big organizations in the Caribbean (by 13/07) ask our contacts if they have anything specific they want us to talk about / share Can ask Escazú Caribbean and CANARI ー have you asked them if not follow-up pls do any outreach (DMing, calling) if still needed ー do all that today (03/07) Promotion based and more local support outreach still needed, today we got leads Find more video to help us with the video Social media related
How do we want to go about posting talk to Nafesha, CANARI, Escazú Caribbean & Emi, Leila about what exactly we should post ー Content related
after we have what we want to post talk to the content team about making the necessary stuff Acces to infromation video (ask Nafesha for her friend’s contact) TASKS for Latin American countries ー Focus on Costa Rica, Argentina, Perú & Colombia
Research related
Have we started research on all the countries needed & who are the people doing the research? Research about the escazu agreement. Costa Rica (Sofía + her group + Red Escazú), Colombia (Emiliana + Leila + local group), Sofía, local group, someone from Red Escazú → local group from Argentina → @josé give update on Colombia + Perú → Other countries ー Brazil (local group + Gabriel), Ecuador (José), Honduras (not in contact), Paraguay (we can ask sara), Uruguay (local group+ ), Venezuela (local group + José) , Panamá (local group + José), Guatemala (in contact with an organization), México (Alé, Ruby will follow-up), Chile (we need more research), Bolivia (local group+ ), El Salvador (organization), Belize (not in contact), Nicaragua (not in contact) ー BY 16/07 Follow-up on research with ... Gabriel and local group → ask José about Ecuador → @mendieta.jose19@icloud.com
local group Chile → @mendieta.jose19@icloud.com
Panama → @mendieta.jose19@icloud.com
Venezuela → @mendieta.jose19@icloud.com
Paraguay → talk to Sara or @mendieta.jose19@icloud.com
Honduras → try to reach out to them and someone else will research If we don’t find a person who can help us research ask the research team urgently!! Ask everyone to put research in the Drive folder ← here or this document → here HAVE ALL THIS DONE BY SATURDAY THE 18TH AT LAST Support related
Transfer all research done to the Coda by the 19th Look into creating digital actions for each country (the ones that we’re amplifying) until the 18th and brainstorm on what we could do Finish the manifesto @mendieta.jose19@icloud.com
@alé by the 19th Tasks for the other digital actions ー use : email storm for the 4 countries that we will focus on find emails to storm (congress members or it depends on each country) Perú (we just have to add perú statistics) puedes leer el template plis y agregarle estadísticas (te puedes guiar del de colombia) siisii Costa Rica (add statistics) Argentina (we just have to add Argentina statistics) twitter storms for the 4 countries find Twitter handles (congress members or it depends on the country) find some Instagram / Facebook posts to storm on accounts of congress members link posts and put comments in the toolkit digital protesting with #EscazúYA & #EscazúAHORA write template on each page find petitions(?)people can sign the manifesto story challenge on instagram (?) ask Evie & content team to help us with ideas and make the thing itself change the profile picture to something related to Escazú brainstorm on what the thing could look like ask Evie & content to help with the design and make it Finish creating and the digital actions and putting them in the toolkit by the 26th Format the toolkit after everything has been done (transferred research, created digital actions) ー add pictures, icons finish by 26th Translations related
translate the manifesto from Spanish to English and Portuguese by the 23rd from Spanish to Portuguese translate the toolkit to Spanish and Portuguese by the 27th from English to Spanish @mendieta.jose19@icloud.com
from English to Portuguese translate captions for the week 2 days (before each post) ー only to Spanish translate press release ー to Spanish and Portuguese Social media related
Plan & finalize social media schedule by the 18th Reminder: plan Instagram stories & TikToks too Propose schedule to the local groups and ask for their opinion, make necessary changes on the 19th Collect local group handles and organization handles we should tag on each platform ー put these here: (scroll down there’s a row for it) Plan captions ahead of time and write all of them by the 23rd Content related
Plan content according to the social media schedule Videos (all done by the 24th) introductory video with the people from each country speaking for Saturday get all the videos by the 15th edit the video by the 20th video about Costa Rica & Colombia write ‘subtitles’ in the document Make a group with them to plan the video edit the video by the 24th video about Argentina & Perú write ‘subtitles’ in the document edit the video by the 24th video about Grenada & Saint Lucia write script by the 17th & write ‘subtitles’ in the document edit the video by the 24th Graphics (make sure to make before the 22nd) Introductory graphic for the thumbnail of the introductory video Graphics explaining the Escazú agreement Graphics for each video (after each video like Colombia & Costa Rica) Thumbnails for the videos Design story graphics for the Twitter storms Graphics for story about the livestreams Plan content call for Thursday with Evie Communications related
Reach out to more countries to share our posts during the week by the 22nd Australia, Canada, UKSCN, India, Germany, Sweden, Japan Ask FFF Intl to repost one of our graphics / videos Outreach related
Reach out to people who might be interested in doing a livestream with us during the campaign week by the 19th Escazú champions (Nafesha , pre-recorded lives in Spanish ー Colombian champion ) someone from Ecuador? @mendieta.jose19@icloud.com
Reach out to organizations to get them to repost our content during the week by the 20th Press related ー overall
Write & translate press release by the 17th Get quotes ー one from Perú, Caribbean & Start press outreach on the 17th write an email & DM template translate with Deepl & ask someone to look over it ask local groups for their press contacts before the 17th Timeline (old)
Stage 1
Basic research - research Establish connections with local groups. - FFF Comms & Outreach Good enough to begin
Make email and dm templates. Finalize content for Caribbean week Latam: video with every country, combine it
Stage 2
Grenada - Alli, Aishwarya Dominican Republic - Lili Outreach to connections from each country Stage 3
Finalize digital actions for each country. Press - start making articles and outreach to journalists and media. Support - Complete the toolkit JEDI - make sure to get people from those regions represented for the calls and livestreams. Social Media - make the posting schedule and schedule livestreams Outreach to indigenous people from those regions and the people who are affected. Social media schedules
During North America week:
1 post with slides ー explaining the Escazú Agreement & info about the Caribbean countries + actions #ESCAZÚYA hashtag for digital protest Old Plan
Stage 1: initial planning
Write a initial list of groups to contact for target countries Hi! We are the outreach team for Fridays for Future Digital, the internet arm of the school climate strike movement that Greta Thunberg, and with FFF Latinoamérica, we’re doing everything we can to get the Escazú Agreement that offers environmental transparency and protection for defenders, ratified! We’re currently doing a Defend the Defenders campaign that will be bringing international awareness to the Caribbean during the week of July, with a focus on Escazú. I hope we can work together for environmental protection and justice in the Caribbean region—we can help make and amplify campaigns digitally, and we can share ideas on how to get the Escazú Agreement ratified and what it would mean. Hope to hear back from you soon! Write a template message to send to those groups Do initial planning and research on campaign (use this!)