Skip to content

Email/DM Templates

English
Subject: Fridays for Future activists want to help get the Escazú Agreement ratified
Hello! I would like to help get the Escazú Agreement ratified–I’m part of the outreach team for Fridays for Future Digital, the internet arm of Greta Thunberg’s school strike movement, and along with FFF groups in Latin America we’re working on a campaign to get the agreement ratified in two countries before the deadline of September 20! Do you know how we can help in Grenada and St. Lucia, which are closest to ratifying the agreement? We want to help in whatever way we can—hope you’re safe during this time!
You can read the project brief for our Escazú Campaign here! bit.ly/escazuya
Thanks so much,
Jett Zhang
Outreach for Fridays for Future Digital
Subject: Fridays for Future activists want to help get the Escazú Agreement ratified
Hello! Thank you for the incredible work you to do keep ____ pristine and enjoyable for future generations to come. We are from Fridays for Future Digital, the internet arm of Greta Thunberg’s school strike movement, and we are working on a campaign to get the Escazú Agreement ratified in the Caribbean before the deadline of September 20th!
The Escazú Agreement codifies public participation into governmental decisions that would affect the environment, requires signatories to make their environmental data transparent, and codifies protection for environmental defenders. This agreement would increase democracy and human rights and protect the environment for future generations to come. We’d love to work with you to get it ratified!
We also help local groups create digital campaigns to fight for climate justice, so you can also message us about that. Hope to hear from you soon!
Dear Mr. David Barrio Lamarche,
My name is Jett Zhang and I am working on a digital campaign to get the Escazú Agreement ratified, and am a recently graduated high schooler from the United States. I had the honor to hear you explain the importance of the Escazú agreement at the CYEN-SVG webinar a week ago, and wanted to get connected, for at least this question if that is okay.
I work with Fridays for Future Digital, which is part of Greta Thunberg’s school strike movement, and we are doing a campaign in a few weeks to bring international awareness and pressure to ratifying the Escazú Agreement in Colombia, Perú, Argentina, Costa Rica, St. Lucia, Grenada, and Jamaica. We are not sure how close Grenada, Jamaica, and St. Lucia are to ratifying the agreement and which ministries to target—would you be able to point us to that information?
Besides that, I would love to hear CEPAL’s efforts to ratify the agreement in the countries and how we can help support that too! And if there is anything else you think we could do let me know.
Thank you so much for your time,
Jett Zhang
FFFD Outreach
Campaign explanation thing

International campaign length: 25th ー 31st of July


Español
Asunto: Ratificación del acuerdo de Escazú
Mi nombre es y soy de . Me dirijo a usted para pedirle que el acuerdo de Escazú sea ratificado antes del 20 de septiembre para que todos los ciudadanos tengan un acceso pleno y efectivo a los derechos resaltados en él.
La perdida de un millón de km cuadrados de selva en 25 años, que más del 68% de los suelos en sudamerica sufran de erosión por la ganadería extensiva, que más del 23% de las especies estén en vía de extinción, que el 70% del agua usada en las ciudades, la industria y la agricultura no tenga tratamiento alguno al momento de regresar a los ríos, lo que pone a 25 millones de personas en riesgo de contraer alguna enfermedad. (Además, resaltando que estás cifras no solo afectan a toda la región sino que además obligan a que los defensores que luchan para hacer un cambio estén más vulnerables que nunca pues solo en el 2017 fueron asesinados 11). Todo esto demuestra que la ratificación de este acuerdo no solo es urgente, si no necesaria para cumplir con los derechos básicos de los ciudadanos pues todo lo anterior está poniendo el riesgo una gran cantidad de derechos, incluyendo el derecho a la vida.
Como ciudadanos los elegimos a ustedes para que nos representen y dejar pasar la ratificación de un acuerdo tan importante como este es una clara muestra que no están velando por nuestro bienestar ni el de nuestras futuras generaciones.
Espero que lo considere, muchas gracias
(name).

Templates for groups to sign the letter


General tasks

Trello board - most important thing to check right now!
5
2
action planning with Raheem ー organize a call with him
put easily shareable things in the toolkit & example caption & example sign
finish outreach templates
figure out whether we can do more latam countries who havent signed
Create an outreach team for Caribbean
confirm process for ratification / accession in Saint Lucia – brought up by Prime Minister, approved by cabinet—have asked liaisons, waiting for response
coordinate press outreach with Joel to get press to cover us ー press the open letter

F


Caribbean research & toolkit stuff

Bahamas ー research: Ayesha ー toolkit: Ayesha
Belize ー research: Fatizou ー toolkit: Fatizou
Trinidad and Tobago ー
Barbados ー Jett research ー toolkit: Aish
Annie - from UK can help with content
Sayma + Marco - can help with Press
Need research to figure out how to ratify / which party is in control
Jamaica ー research: Lili will talk with Javoy ー toolkit:
Grenada? ー where is Raheem
Saint Lucia ー need to talk to Karetta

Outreaching team:
Lili, Jett
Updated Escazú Action Plan
Updated Action Plan Tasks

LOOK AT OUR DEADLINES

Calendar for deadlines for tasks!!

GENERAL THINGS (IMPORTANT)

POSTING SCHEDULE ー
POSTS:
Saturday / first day ー introductory video with the people from each country speaking
we have speakers from every country we are including in the video
deadline for the videos: Wednesday
editing will be done by: Izzy / Sean / someone else
@Lili Aschenbrenner
Graphics explaining the Escazú agreement
Digital actions post
email storm
Twitter storm
manifesto
digital protesting
phone-banking?
comment storm on social media
change your profile picture to something related to Escazú (design to be made)
find petitions(?)
story challenge on instagram (?)
manifesto
other videos
Perú & Argentina together →
Colombia & Costa Rica together →
Caribbean: Grenada & Saint Lucia → link script
for example people from Perú and Colombia do one video, Costa Rica and Argentina do one video and the Caribbean and someone else do a video
‘split’ the agreement to parts like different topics
example: 1 video, Perú graphic 1 Spanish, Perú graphic 1 English, Perú graphic 2 Spanish, Colombia graphic 1 Spanish, Colombia graphic 1 English, Colombia graphic 2 Spanish, Colombia graphic 2 English
post about the manifesto (on Friday)
Other ideas / old comments
((post about the other countries if we don’t have ideas for a post, facts or defenders too maybe))
use colors (yellow?)
translate each graphic to Spanish besides English or vise versa, all the captions too
plan stories well for Instagram
livestreams!! ask Nafesha
@Kita Zhang
send all graphics & videos to other local groups! besides Latin American countries

TASKS for Caribbean ー Focus on Grenada & Saint Lucia

Support related

see the research doc & the Coda pages and determine whether we need more research or not
if we do ask the research team for urgent help & finish all the research needed this weekend (12/07)
We need research for Grenada, St. Lucia, Jamaica: copy stuff from what CANARI provided us with
@Kita Zhang
transfer valuable information from what CANARI gave us
Grenada (Alli)
Background
Allies
I don’t think Alli finished but there’s enough initial research to go off of
@Lili Aschenbrenner
follow-up with Alli about research
Saint Lucia (Jett)
Background
Allies
Just initial allies
Jamaica (Jett)
Background
Allies
transfer all the research made to the Coda (try to organize it) ー do it this weekend (by 12/07)
do we have digital actions for the Caribbean countries?
ask people who’ve been doing outreach (maybe the organizations we’re in contact with already have digital actions) (by 13/07)
figure out whether we want to do twitter storms / email storms / other types of cyber storms ー ask CANARI and Nafesha
@Kita Zhang
create the digital actions if needed ー with the help of people from the Caribbean (by 15/07)
format the toolkit ー after ALL the research has been transferred and organized (around 15/07)
any translations needed? ー after ALL the research has been transferred and ALL the digital actions have been created, translate to Spanish, Portuguese from the 15th until the 18th
Spanish: Emiliana, Leila, José?
Portuguese: Alé, Stella? Gabriel? can ask Hyally also
create a bitly for the finished toolkit (currently leads to info brief but this will change once that is moved off the coda to the cover page)

Outreach related

see the progress on outreach made
do we still need to outreach to organizations who can provide us information?
We have our essential allies: Escazú Caribbean and CANARI
do we have enough orgs / people working with us? Need to contact more of the local groups and work with them. Focus on youth groups
@Kita Zhang
did we do more outreach? focused on youth groups
do we have organizations that will re-share our content? No not yet
ask CANARI, Escazú Caribbean and Nafesha about who we should outreach to for re-sharing content
@Kita Zhang
reach out to big organizations in the Caribbean (by 13/07)
ask our contacts if they have anything specific they want us to talk about / share
Can ask Escazú Caribbean and CANARI ー have you asked them
@Kita Zhang
if not follow-up pls
do any outreach (DMing, calling) if still needed ー do all that today (03/07) Promotion based and more local support outreach still needed, today we got leads
Find more video to help us with the video

Social media related

How do we want to go about posting
talk to Nafesha, CANARI, Escazú Caribbean & Emi, Leila about what exactly we should post ー
@Kita Zhang
@Lili Aschenbrenner

Content related

after we have what we want to post talk to the content team about making the necessary stuff
Acces to infromation video (ask Nafesha for her friend’s contact)

TASKS for Latin American countries ー Focus on Costa Rica, Argentina, Perú & Colombia

Research related

Have we started research on all the countries needed & who are the people doing the research?
Research about the escazu agreement.
Costa Rica (Sofía + her group + Red Escazú),
Argentina (local group),
Colombia (Emiliana + Leila + local group),
Peru (Leila + her group)
Follow-up with ...
Sofía, local group, someone from Red Escazú →
@Leila Liz
local group from Argentina → @josé
@Emiliana Rickenmann
give update on Colombia + Perú →
@Emiliana Rickenmann
@Leila Liz
Other countries ー Brazil (local group + Gabriel), Ecuador (José), Honduras (not in contact), Paraguay (we can ask sara), Uruguay (local group+
@Emiliana Rickenmann
), Venezuela (local group + José) , Panamá (local group + José), Guatemala (in contact with an organization), México (Alé, Ruby
@Lili Aschenbrenner
will follow-up), Chile (we need more research), Bolivia (local group+
@Emiliana Rickenmann
), El Salvador (organization), Belize (not in contact), Nicaragua (not in contact) ー BY 16/07
Follow-up on research with ...
Gabriel and local group →
@Emiliana Rickenmann
ask José about Ecuador →
@mendieta.jose19@icloud.com
Uruguay local group →
@Emiliana Rickenmann
Mexico Alé and Ruby →
@Lili Aschenbrenner
local group Chile →
@mendieta.jose19@icloud.com
Panama →
@mendieta.jose19@icloud.com
Venezuela →
@mendieta.jose19@icloud.com
Paraguay →
@Emiliana Rickenmann
talk to Sara or
@mendieta.jose19@icloud.com
Guatemala →
@Emiliana Rickenmann
Bolivia →
@Emiliana Rickenmann
Honduras → try to reach out to them
@Emiliana Rickenmann
and someone else will research
El Salvador →
@Emiliana Rickenmann
Belize →
@Lili Aschenbrenner
reach out
Nicaragua →
@Emiliana Rickenmann
reach out
If we don’t find a person who can help us research ask the research team urgently!!
Ask everyone to put research in the Drive folder ← here or this document → here
HAVE ALL THIS DONE BY SATURDAY THE 18TH AT LAST

Support related

Transfer all research done to the Coda by the 19th
Look into creating digital actions for each country (the ones that we’re amplifying) until the 18th and brainstorm on what we could do
Finish the manifesto
@Emiliana Rickenmann
@Leila Liz
@mendieta.jose19@icloud.com
@alé by the 19th
Tasks for the other digital actions ー use :
email storm for the 4 countries that we will focus on
find emails to storm (congress members or it depends on each country)
Colombia
Perú
Costa Rica
Argentina
write email templates
Colombia
Perú (we just have to add perú statistics)
@Leila Liz
puedes leer el template plis y agregarle estadísticas (te puedes guiar del de colombia) siisii
Costa Rica (add statistics)
Argentina (we just have to add Argentina statistics)
make click-to emails
put them in the toolkit
twitter storms for the 4 countries
find Twitter handles (congress members or it depends on the country)
Colombia
Perú
Costa Rica
Argentina
write example Tweets
Colombia
Perú
Costa Rica
Argentina
make click-to tweets
put them in the toolkit
comment storming
find some Instagram / Facebook posts to storm on accounts of congress members
Colombia
Perú
Costa Rica
Argentina
write example comments
Colombia
Perú
Costa Rica
Argentina
link posts and put comments in the toolkit
digital protesting with #EscazúYA & #EscazúAHORA
write template on each page
create example signs
create example captions
add account to tag
find petitions(?)people can sign the manifesto
story challenge on instagram (?)
ask Evie & content team to help us with ideas and make the thing itself
@Lili Aschenbrenner
change the profile picture to something related to Escazú
brainstorm on what the thing could look like
ask Evie & content to help with the design and make it
@Lili Aschenbrenner
phone banking
find phone numbers
Colombia
Perú
Costa Rica
Argentina
Finish creating and the digital actions and putting them in the toolkit by the 26th
Format the toolkit after everything has been done (transferred research, created digital actions) ー add pictures, icons finish by 26th

Translations related

translate the manifesto from Spanish to English and Portuguese by the 23rd
from Spanish to English
@Emiliana Rickenmann
@Leila Liz
from Spanish to Portuguese
@Alejandra Gálvez
translate the toolkit to Spanish and Portuguese by the 27th
from English to Spanish
@Emiliana Rickenmann
@Leila Liz
@mendieta.jose19@icloud.com
from English to Portuguese
@Alejandra Gálvez
subtitles for videos
@Emiliana Rickenmann
or
@Leila Liz
translate captions for the week 2 days (before each post) ー only to Spanish
translate press release ー to Spanish and Portuguese

Social media related

Plan & finalize social media schedule by the 18th
@Lili Aschenbrenner
@Emiliana Rickenmann
Reminder: plan Instagram stories & TikToks too
Propose schedule to the local groups and ask for their opinion, make necessary changes on the 19th
Collect local group handles and organization handles we should tag on each platform ー put these here: (scroll down there’s a row for it)
Instagram
Twitter
Plan captions ahead of time and write all of them by the 23rd

Content related

Plan content according to the social media schedule
Videos (all done by the 24th)
introductory video with the people from each country speaking for Saturday
write script
get all the videos by the 15th
edit the video by the 20th
video about Costa Rica & Colombia
write by the 17th &
write ‘subtitles’ in the document
Make a group with them to plan the video
get videos by 21st
edit the video by the 24th
video about Argentina & Perú
write script by the 17th
write ‘subtitles’ in the document
Make a group
get videos by 21st
edit the video by the 24th
video about Grenada & Saint Lucia
write script by the 17th & write ‘subtitles’ in the document
get videos by 21st
edit the video by the 24th
Graphics (make sure to make before the 22nd)
Introductory graphic for the thumbnail of the introductory video
Graphics explaining the Escazú agreement
Digital actions post
Manifesto graphic
Graphics for each video (after each video like Colombia & Costa Rica)
Thumbnails for the videos
Design story graphics for the Twitter storms
Graphics for story about the livestreams
Plan content call for Thursday with Evie
@Lili Aschenbrenner

Communications related

Reach out to more countries to share our posts during the week by the 22nd
Spain
@Emiliana Rickenmann
Australia, Canada, UKSCN, India, Germany, Sweden, Japan
Ask FFF Intl to repost one of our graphics / videos
@Lili Aschenbrenner

Outreach related

Reach out to people who might be interested in doing a livestream with us during the campaign week by the 19th
Escazú champions (Nafesha
@Kita Zhang
, pre-recorded lives in Spanish ー Colombian champion
@Emiliana Rickenmann
)
someone from Ecuador?
@mendieta.jose19@icloud.com
Reach out to organizations to get them to repost our content during the week by the 20th
Greenpeace
350.org

Press related ー overall

Write & translate press release by the 17th
Write bullet points
@Emiliana Rickenmann
@Leila Liz
Get quotes ー one from Perú, Caribbean &
Start press outreach on the 17th
write an email & DM template
@Lili Aschenbrenner
@Joel Lev-Tov
translate with Deepl & ask someone to look over it
ask local groups for their press contacts before the 17th
@Emiliana Rickenmann

Timeline (old)

Stage 1

Basic research - research
Latin America
Caribbean
Establish connections with local groups. - FFF Comms & Outreach
Good enough to begin
Make email and dm templates.
Split countries
Finalize content for Caribbean week
Graphic posters
Story Challenge
Livestream
Info Graphics
Digital actions
Latam: video with every country, combine it

Stage 2

Research on each country
Grenada - Alli, Aishwarya
Jamaica - Jett
Haiti - Mikayla?, Lili
Saint Lucia - Jett, Lili
Dominican Republic - Lili
Outreach to connections from each country

Stage 3

Finalize digital actions for each country.
Press - start making articles and outreach to journalists and media.
Support - Complete the toolkit
JEDI - make sure to get people from those regions represented for the calls and livestreams.
Social Media - make the posting schedule and schedule livestreams
Outreach to indigenous people from those regions and the people who are affected.

Social media schedules

During North America week:
1 post with slides ー explaining the Escazú Agreement & info about the Caribbean countries + actions
#ESCAZÚYA hashtag for digital protest

Old Plan

Stage 1: initial planning
Write a initial list of groups to contact for target countries
Hi! We are the outreach team for Fridays for Future Digital, the internet arm of the school climate strike movement that Greta Thunberg, and with FFF Latinoamérica, we’re doing everything we can to get the Escazú Agreement that offers environmental transparency and protection for defenders, ratified! We’re currently doing a Defend the Defenders campaign that will be bringing international awareness to the Caribbean during the week of July, with a focus on Escazú. I hope we can work together for environmental protection and justice in the Caribbean region—we can help make and amplify campaigns digitally, and we can share ideas on how to get the Escazú Agreement ratified and what it would mean. Hope to hear back from you soon!
Write a template message to send to those groups
Do initial planning and research on campaign (use this!)


Want to print your doc?
This is not the way.
Try clicking the ··· in the right corner or using a keyboard shortcut (
CtrlP
) instead.