Market Expansion Plan

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Current Audience

Our MVP has gained good traction and our hypothesis as to the value of PartPlay has been validated. We have been able to garner a good audience so far and to build up our base with:

Educational Sector:

Universities: For delivering lessons and student learning/ practicing
Freelance music teachers: As a valuable tool for student practice regimes
Students and learners: As a fun standalone toolset to increase both musical enjoyment and learning

Music Sector:

Quartets: Ensembles of all standards are using PartPlay to increase their knowledge of the repertoire
Manufacturers: PartPlay has gained sponsorship deals with several large accessory companies during our development phase
Publishers: See PartPlay as a useful way to highlight their repertoire

Current Subscribers:

Currently we have 2800 users across various payment plans as seen below:
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Analytical Summary

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