Area-wide Physical activity session data collector
To increase the take up of OA and the range of information available, Local Areas (probably better at the Integrated Care System level), should provide an application that will allow every Activity Provider (and community group) in their area to load their session data on to an OA feed collector.
This then needs to be widely promoted to large, but arguably more importantly to smaller, hyper-local providers that normally deliver a more appropriate “offer”
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M - Identify and procure an application to be used as a default in the area. Promote this and better alternatives in case someone prefers one of those. Simple aim is to get everyone on OA data feed.
Greater Manchester and LB Westminster councils have taken this approach
How many providers are on an areas OA opportunity feed?
How many providers are there in the aea?
Managers understanding of open data benefits
Open data seems to be something that people are doing because someone has told them to or because someone has paid them to do it. Success will depend on a need to use open data.
The managers are at the heart of this process and so this strategy recommends that they are helped to understand the benefits that open data can bring in joining up the many systems across the different sectors in their Integrated Care Partnership and ideally the Integrated Care System. The strategy will be a key weapon for managers but having them on board to drive the take up of OpenActive will be key.
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M - Create an ICS/ICP benefit awareness raising campaign with links to open data training courses
Creates a case for demand
Social physical activity / Activity by stealth
Many SPLW have said that physical activity is not top of the agenda for their clients. Often this is because they see exercise as a burden and something they won’t enjoy. However Service Users have explained that they do enjoy socialising. This is a simple strategy for activity providers who wish to be attractive to Social Prescribers to consider offering social elements into their activities. Activity providers should complete the to show the group work but then use the @Client activity confident
and to promote the social side of their activity. Social prescribing link workers tend to be currently supporting clients who have complex needs. It is not surprising that physical activity is not top of their ‘to-do’ list. They prefer more social and interesting activities than doing physical exercise.
The link workers generally work on a shared decision making process and so physical activity has a referral rate of around 10%. (Note this is a lot higher if the client is referred into frontline workers working in the ‘active’ sector). This may be a result of the motivation generated by the frontline worker. See @Training frontline workers
strategy. UKActive have said that getting people moving is a step in the right direction and there are a lot of more interesting and social activities that involve physical activity. This strategy is about promoting activity through a more interesting and social angle. Use of the strategy is one way to achieve this. Encouraging leisure centres and local activity providers to consider @Social physical activity / Activity by stealth
would be another idea.
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AcP - Try to describe the social elements in the physical activity and perhaps include photos of people enjoying the physical activity together
Improves means to identify appropriate activity