Ludo will serve as an introductory game for new users on Jumbo who are already used to playing online Ludo on RMG platforms
User will be allocated a high scoring board for first 5/7 gameplays
Even when the user is not winning in the game, he feels motivated to play more
When the user is out of gems to play more, user is directed to the avenue to making a wallet top-up for collecting gems
User is communicated here with high importance that money he is topping up can be used to shop and the gems he has earned through
User is landed back on Ludo game screen where he plays more
User happens to win gems, is informed that he can play again using those gems
User happens to win cash winnings, is shown an option to complete kyc
User completes kyc (under 1 min) and is now directed to transfer winnings to bank
User receives winnings in bank and is motivated to explore other games
User explores other instant win games and engages further
...
Product prompts to user for making a store purchase/show limited period items in store, user spends his wallet balance in purchasing those items
User checks out an exclusive feature, that gets activated only on making a certain number of referrals, that specific feature also gets better when you know more people on Jumbo
Ludo Express Vision
First game user will play on Jumbo
Ludo Express has several in-game mechanics to keep user engaged and excited
User feels the board is bad, he switches it
User feel the dice roll is bad, he switches it
Animations and Interactions
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