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Hobbs Marketing Reports
Q3 2025
Q2 2025
Q1 2025
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Q3 2025
7/07 - 10/07
Google Ads
Bottom Line: Hobbs Is Driving Rental-Ready Leads
We're not just chasing clicks; we’re investing in the actions that actually lead to move-ins.
What’s Working
ROAS is strong across both campaigns, Call-Only campaign is outperforming Search.
Calls and reservations are contributing significantly to rental-ready leads.
Next Steps
Take excess Spare Foot budget and scale Call-Only budget to maximize volume from top-performing source.
Add call conversion tracking at the keyword level for better lead intel.
Tighten GEO-targeting.
Monitor calls to ensure sale are closed.
Additonal reading resources
Google Ads: Why Should You Care About Conversion Values in Self-Storage Marketing?
SEO
Blog Postings
Local Listings
Added Parking Category
Weekly GBP Maintenance
Monitoring and responding to reviews - Within 48 hours for positive reviews, 24 hours for negative reviews.
Checking Q&A activity - Answering common customer questions.
Social Media (Facebook)
Once a week posting on Google Business Profile and Facebook
Reviews
34 Total Reviews (
+19%
;
Q2 had 28 total reviews)
Google Ads
Bottom Line: Hobbs Is Driving Rental-Ready Leads
What’s Working
Next Steps
SEO
Blog Postings
Local Listings
Social Media (Facebook)
Reviews
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