Articles

In the dynamic world of business, decisions are often guided by data, trends, and market demands. Yet, what if a profound layer exists—one that can truly differentiate your company and illuminate its growth trajectory? Welcome to the realm of "Conscious Alignment," a potent tool that transcends supe

I have always enjoyed using analogies and one of my favourites is that of musical performances - Symphony Orchestra and Jazz. Each is a manner, a mindset to create music, but in very different contexts.

Currently if we look around us, we seem to be in a situation where everything seems to be happening at once and needs to be dealt with NOW. As if the whole world is changing or has already changed so rapidly… To make sense of this and respond is no where close to what we have seen before.

The entrepreneurial journey is marked with unknown challenges as there are no set in stone instructions for navigating it. Moreover, with a lacklustre job market available for the youth, more and more individuals are trying to venture out to become self-employed “Atam Nirbhar”.

Illusion of Validity - Believing that one's judgments are accurate, especially when available information is consistent or inter-correlated. Time and again, I come across innovation teams who are biased towards their solutions/ideas.

The passion to design and implement a solution to a problem that the entrepreneur has experienced is one among the many ingredients for success. You would also hear investors quoting examples of “the emotional connect” of the founder to the problem the venture is solving.

At the core of everything involved in a Start-Up is a problem to be solved. And very often the best solution (product or service) to solve that problem doesn’t survive.