Basic Shapes

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Download Basic Shapes AI

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Overview

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The key visual system has been pulled from the characteristics of its wordmark. It uses specifically the 1) triangle shape of the A, 2) a rectangle for the base of the i, 3) the i's tittle and 4) the distinct arc of the A.

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Construction

A file containing default shapes have been included in the turnover. in order to create them, simply use the triangles, squares, or arcs, and slightly round their corners. This is to cascade the warmth and friendliness of ActivAsia’s wordmark to its brand elements.

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