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Rethinking the Vaccine Registration Experience
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Design Process

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Define

Land on actual problems at play

New teams aren’t great at balancing voices. These sections have idea / voting tables for gathering all ideas for defining the problem and ideating a solution, having the best ideas bubble to the top with voting and not needing to be the loudest to get your idea out. There are two designs here. One where only one person has access to a doc (so it references a member table from the doc) and another where all participants get invited to the doc (so we automatically connect to their Google profile and get things like their picture).
Building off of what you learned when empathizing you use your finding from learning about what your readers want and make those into “needs and insights”. You focus on the issue without dramatizing the situation. You should develop a deep understanding for what your users want and create your own point of view (POV) on the situation. A good POV is one that focuses and frames the problem, captures heart and mind of people, inspires and provides references.
Voting on the problem (laser cats)
✔️
Idea
Votes
Who likes this?
Delete Idea
1
As a user, I want to buy drinks without having to bring my own cups.
3
Member 2,Member 3,Member 4
Delete
2
As a grocery shopper, I have no choice when shopping at a store that the vegetables are wrapped in plastic.
3
Member 2,Member 3,Member 4
Delete
3
0
Delete
4
Delete
There are no rows in this table

Get invited (laser cats)
✔️
Idea
Idea from
Vote Up
Vote Down
Clear Vote
1
👍
👎
Clear
There are no rows in this table

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