Google Meeting Ads

Customer Interview Action List:
Send an email out to 50 of the highest spending customers asking if they want to jump on a recorded call and answer some questions about why they like Hanks Belts and we’ll give them a free belt
Ask these questions:
What is your favorite hanks belt?
What made you buy a hanks belt?
Why it’s different than other belts?
What do you not like about Hanks Belts?
How would you describe a Hanks Belt to a friend?
We’re giving
Record 5-10 customer interviews, (we should have 5 solid recordings to use for content)
We’ll create this into 3-4 ads with hook variations

Script / Talking Points
1
We’re giving away free Hanks Belts today to random customers
2
First we’re going to ask them a few things about what they really think about Hanks Belts
3
—- Customer interview mashup —- (let’s start with “what do you not like about hanks belts” as a hook to get people engaged) Mashup of the 4-5 most interesting responses to Brians questions
4
Alright so there you have it, there’s everything you need to know about a Hanks Belts, directly from the customers mouth
5
Go to to order your first hanks belts for 10% off using code: firsttimer
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