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So, your new 100% statistic, representing the distribution within the total food lost or wasted, would be approximately:
Farm Level & Early Supply Chain Foodloss: ~45.2%
Households Foodwaste: ~33.5%
Food Service Foodwaste: ~14.3%
Retail Foodwaste: ~7.1%
(Note: Percentages may add up to slightly over/under 100% due to rounding in the original source data and calculations.)
This perspective clearly highlights that while households are the largest single source of waste, the pre-retail loss in the early supply chain (starting at the farm) is the largest single component when considering the entirety of food that doesn't make it to consumption.
【Food Waste Sources Breakdown - Monica AI Chat】

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To end global undernourishment, we need to consider the following:

Current Global Undernourishment

Statistics: As of recent estimates, about 690 million people are undernourished worldwide. This number has been increasing due to various factors, including economic instability and climate change.

Food Loss and Waste

Global Food Waste: Approximately 1.3 billion tons of food is wasted annually, which is around one-third of all food produced.

Calculating Food Needed

Calories Required:
On average, a person needs about 2,100 calories per day to maintain health.
For 690 million people, this translates to approximately 1.45 trillion calories per day.
Food Waste Conversion:
If we could redirect a portion of the 1.3 billion tons of wasted food, we could potentially provide enough calories to feed the undernourished population.

Estimation

Potential Impact:
Even saving a fraction of the wasted food could make a significant difference. For example, redirecting just 20% of global food waste could potentially cover the calorie needs of the undernourished population.

Challenges

Distribution: The main challenge is not just saving food but effectively distributing it to areas in need.
Infrastructure: Requires improvements in logistics, storage, and transportation to ensure food reaches the undernourished.
By addressing these issues, we can make substantial progress toward ending global undernourishment through better management of food loss and waste.

When communicating this data, it's important to use credible sources. Here are some recommended citations:
Global Food Waste:
Food and Agriculture Organization of the United Nations (FAO). "Food Wastage Footprint: Impacts on Natural Resources." FAO, 2013.
Undernourishment Statistics:
FAO, IFAD, UNICEF, WFP, and WHO. "The State of Food Security and Nutrition in the World 2020." FAO, 2020.
Caloric Needs:
World Health Organization (WHO). "Energy and Protein Requirements." WHO Technical Report Series, No. 724, 1985.
Potential Impact of Reducing Food Waste:
Gustavsson, J., Cederberg, C., Sonesson, U., Van Otterdijk, R., & Meybeck, A. "Global Food Losses and Food Waste." FAO, 2011.
These sources provide a solid foundation for discussing global food waste and undernourishment. Always ensure that the links are accessible and up-to-date when sharing them.


Megkönnyítjük a körkörös gazdasági folyamatokra való átállást - interaktív weboldalon keresztül lépésről lépésre haladva segít AI modellünk a gyakorlati lépések megvalósításában, ami végül számos együttműködéshez vezethet egyéb szervezetekkel, személyekkel vagy közösségekkel.


You want to make more sustainable decisions.... But informations, methods and tools are missing or it all seems too complicated....
JOIN the Vision of a sustainable civilization!
How?


Circooler.Solutions


We plan, research and execute complex projects to accelerate the transition to circular economy. ♾️ From companies, communities to NGOs and Goverments we help by starting with mapping processes, evaluating impact outcomes, reorganising databases, transiting to web3, setting up DPPs (digital product passports) based on blockchain in order to create a more just, transparent and interoperable economy. 🌍👁️ There are circooler solutions for everything. 👆 Be part of the journey for a better tomorrow!

Trace.Market

We are bringing measureable and transparent sustainabality closer to all of us with DPPs (Digital Product Passports). 👁️ We empower Organisations and Consumers to make informed decisions about their purchases with reliable product information and impact visualization. 🌍 All data is securely stored on web3 decentralized platforms such as Ethereum Swarm. 🔏
🌿 In the future almost all products will have to have a DPP (digital product passport) like this one. Get ready for the future with us! 🕊️


This is an example page of a food-poduct with 6 traced ingredients from all around the world. 🌍 We started the process with a value-chain research with our client collecting information about suppliers. ➕Then we uploaded all the data to our blockchain based database for visualization and calculation of impact. 🌿 In the future almost all products will have to have a DPP (digital product passport) like this one. Get ready for the future with us! 🕊️
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Feel the problem → Taste the solution

Understand

“Waste the problem → Taste the solution”


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99% of everything we buy is thrown away within 6 month
→ resulting in 2 billion tons of waste every years (2,5 more great pacific garbage patches)
→ We need to change to circular economy
→ For products to be sustainable it is vital to know
Composition: What materials/components/ingredients they used
Journey: Where the materials/components/ingredients come from
Impact: Environmental impact
Lifecycle Management: How best is it to use, repair, reuse, upy-cycle or dispose the product - to maxime its lifecycle
→ Thats what DPP is for ☝️ (Legislation entered into force on july 18th 2024 → Real enforcement: july 19th 2025)
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High priority:
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Exceptions:
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Make more sustainable purchasing choices!


Pitching:

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For companies:
“We will create value together by this time”

For persons:
How do you know which products are the most sustainable? “Imagine buying a yoghurt with fruit”


Problem
Solution
Price

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1 person: Companies who want to prove how sustainable their product/service is
1 problem: Trace their supply-chain and show it transparently
1 promise: By proving their sustanability they attract more costumers
Process: MVP is working, but no done product yet. Until that investors leads are the biggest challange

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Reliable: Our database is like glass jar: completely transparent, so that you can see what is inside
Consistent: Imagine supply-chain as a chain - with you can see each chain and how they are connected
Valuable: How to differntiate gold from fake gold? Its value depends on it.... you have to inspect it in detail, but the result is short... Trace.market works the same way → it lights through the whole supply-chain of a product and tells you how sustainable it is.
Fun: Dinosaur and mammuth talks: Hey, if we would see whats coming and could have done something about it, how would you feel? - Ashamed of not doing anything we can.... (Human watching it on the side being nervous and ashamed)


Not a product, but a feeling:
“Together we can”
Make sustainable decisions
Make our civilization sustainable
See behind the surface
Conscious Consumer:
“I make sustainable decisions!”
“I help others make sustainable decisions”
“Make a better world together”

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We waste one-third of our food, yet 828 million people go to bed hungry every night.
The EU has been working on laws to enforce supply chain transparency, focusing on due diligence requirements for companies operating in the EU. Research indicates that only one in three businesses is currently meeting due diligence expectations in their supply chains, highlighting the need for stricter enforcement and better visibility tools.
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Draft Your Narrative

Choose between creating a written narrative (500–700 words) or a recorded video pitch (3–5 minutes).
What personal experiences fuel your passion for the environmental problem you want to address?
People often laugh at me when I want to save all little pieces of the food and for example I’m using a piece of bread or even my tongue to clean my plate or the pot. Its usually funny because I do it to the extreme (like sometimes cleaning creme-boxes with my fingers :P) so I was also observing myself - why am I doing this? I could already afford to just let it go and waste at least a bit like everyone else, but I realized I deeply hate to waste anything. I think wasting is simply not appreciating what we have - which I believe is the BIGGEST PROBLEM of humanity right now. People normalize waste like it’s okay or like we can afford to do it. Yes we can afford it, but what is the REAL PRICE - what are the consequences of this attitude? Also think about how many of those 828 million people (who go to bed hungry every night) would really appreciate those leftovers from the wasted one-third of all food wasted - I realized at that time that the roots of the problem go so deep and the world is so upside-down that “appreciation of the small” is considered strange.
How can you simplify complex ideas with visuals or metaphors?
Let me tell you another example. Even my friends (who are quite eco-conscious) throw out an apple or some vegetables if a small part of them is a bit rotten. That’s also where another huge attitude problem comes to surface. Instead of cutting out the rotten part and preserve the rest (which is completely good) they throw the whole thing out.
What specific examples best illustrate the impact on your community?
Imagine you walk into the shop and one of the best quality products you want to buy is actually one of the cheapest options. How is it possible? You take it in your hands and you see a description: “By buying this product you support sustainable practices and fair working conditions”. You still don't understand so you are looking for answer. You also see a color-coded pictogram on it that describes the main factors of its eco-footrint, below it you also see a QR code you can scan with your phone that pops up a page where it is finally explained that “the product is done by following all sustainability principles, therefore it has low-tax rate and received support by governments, that's why it is affordable. On the same page you find everything about that product or its ingredients -where are they from, what did they go through all the way from the patent/design being created by someone or the seeds being planted somewhere. You also find and can write reviews about each part of it in the same interoperable database what the producer is using, so you have direct contact with the ones who created that product.
How does your vision inspire collaboration and future growth?
The previous example requires cooperation from many people, organisations and governments for the vision of creating a sustainable civilization. The eco-system we are building aims to connect these stakeholders with tailored approach toward each of them. creates a space for organisations to upload-connect details of their supply chains and each other in a safe database that builds trust towards consumers by getting reliable-eco labels. The same database is being used to create the product passport pages that consumers use to make well-informed sustainable decisions.




Story of TOC

During the work on my ToC I cleared my vision and mission & I realized how my attitude towards waste is correct even though it is considered strange by many of my surroundings. I will realize these Performance Indicators:
At least 25.000 kg foodwaste upcycled into nutritious superfood products by 2030
By 2030 half of EU citizens will have chosen more sustainable products based on our clearly understandable product passports visualizations
50% of all organisations in the EU provide reliable data about their processes using blockchain based interoperable databases
This will require cooperation from many people, organisations and governments for the vision of creating a sustainable civilization. The eco-system we are building aims to connect these stakeholders with tailored approach toward each of them. creates a space for organisations to upload-connect details of their supply chains and each other in a safe database that builds trust towards consumers by getting reliable-eco labels. The same database is being used to create the product passport pages that consumers use to make well-informed sustainable decisions.



What urgent environmental challenge are you solving? What drives your passion to fix it?

Craft an attention-grabbing, heartfelt statement that highlights the importance of your mission and why it matters to the world.
60 words
End global hunger by up-cycling food-waste
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