Target Customer

Businesses needs to generate leads for growing their business, In ideal sense all the businesses who are looking for generating leads for their business are our target customer.

But if we want to build a product tailormade for some specific type of customers

They are:

Small and Medium Businesses looking to generate leads

Have small or no inhouse marketing team

Have CRM setup or if not at least have calling capabilities for the generated leads

Story of how we reached out to our first customer

We used GrowEasy app to generate leads of businesses looking to generate leads, Our first customer is from the same set of leads, Business is into health care products and looking to generate leads of distributors and marketing partners via GrowEasy

Example ICPs

A real estate broker/developer looking to generate leads for a new residential project

A education institute looking for leads for admitting new students

A machine manufacturer/trader looking for leads of potential buyers

A gifting company looking for leads of HR persons to setup corporate gifting engagement

A tea farmer looking for leads of european tea importers

An early stage saas company looking for leads

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