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Launch step template

Outline the steps that your team takes to launch a product. We'll use this as a template for your product launches.
Step Name
Functional Team
When to use
Review Center Link
Reasoning
Typical Duration
User Study
Ensure we’re meeting users’ needs
14 days
Design Review
QA on the design, including branding
7 days
Code Review
QA on code shipped, reduce future bugs + tech debt
7 days
Localization Review
xx% of users speak a language other than English
5 days
Submit Privacy Doc
Ensure privacy requirements are met
3 days
Privacy Review
PII + GDPR review
5 days
Support Documentation
Maintain up-to-date support documentation for new features
14 days
Blog Post
Tell the story about a feature
7 days
Email
For larger launches; communicate launch story
7 days
Cross-post on Social
Communicate launch story to users
3 days
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