Personal SWOT Analysis

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Skills

Let's evaluate your current skill set!
💡 Reminder — we will discuss interests and skills as they pertain to competitive advantages later on in Launch OS. This exercise is meant to get you thinking about the knowledge you already have. We’ll build on this later.

Skills

Reset Ability Levels
Skill
Ability Level
Building internal tools with no-code tools
Facebook Ads
Building customer-facing apps with no-code tools
Long-form content writing
Copywriting
Traditional Programming (coding)
Automation with no-code tools
Google Ads
Tik Tok Ads
SEO (Search Engine Optimization)
Building landing pages that convert
Design
Long-form video (Youtube)
Short-form video (Instagram Reels, Tik Tok, YT Shorts)
Accounting
Crafting an offer that converts
Generating organic traffic
Buildling a funnel that converts
Email Marketing
SMS Marketing
Sales
Project Management (Operations)
Customer Service
Communication
There are no rows in this table
We cover all of these topics in Launch OS. The goal here is to identify where you’re weak and strong — this will help you make better decisions about building and growing your business moving forward.

SWOT (Strengths, Weaknesses, Opportunities, Threats)

Using the table above as a reference tool, construct a SWOT evaluation.
Strengths: Personal attributes or knowledge that are currently valuable.
Weaknesses: Personal attributes or lack of knowledge that are currently detrimental.
Opportunities: Ideas or business models that seem to be a good fit for you.
Threats: Potential roadblocks in your opportunities.

If you have not gone through Launch OS yet, you may be a little confused. We recommend that you finish Launch OS and come back when you have a little more context on how these different pieces work together to build a business that allows you to run downhill.

Clear All Values
Add Strength
Add Weakness
Add Opportunity
Add Threat

3
2
2
1
Building software products with no-code
Automation
Building landing pages that convert
Paid ads
Organic marketing
Build a SaaS and partner with a good marketer
Run a software development agency and build products for clients
How do I find a good marketer? How do I evaluate their skill as a marketer?
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