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The Right Expertise
Capabilities to Expertise
Capabilities
Expert Role
Bundled Expertise
1
Research
Researcher
Researcher
2
Identity Design
Designer
Creative Designer
3
Brand Strategy
Strategist
Strategist
4
Campaign Strategy
Strategist
Strategist
5
Campaign Creative
Creative
Creative Designer
6
BTL Production
Production Manager
Project Manager
7
Creative Writing
Creative Writer
Creative Writer
8
Project Management
Project Manager
Project Manager
9
Account Management
Account Manager
Project Manager
10
Product Design
Product Designer
Creative Designer
11
Service Design
Service Designer
Creative Designer
12
Design Thinking
Multidisciplinary Designer
Creative Designer
13
Media Buying
Media Buyer
Media Manager
14
Media Planning
Media Planner
Media Manager
15
Media Management
Media Manager
Media Manager
16
Brand Value Measurment
Researcher
Researcher
17
Experience Design
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