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Some Ws

Why are we doing this

we have had two successful events to date and we know there is hunger for events
How does this event align with our broader business strategy?
allows us to showcase our thought leadership
IRL events are one of few marketing tactics that currently work

Who are we hoping to attract

new leads
senior stakeholders from our customer companies

What are the goals

lead gen - 50 net new
CS - 10 senior stakeholders
improved realtionship with three key partners

When

September 18th

Where

London
Potential venues:
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