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Oct 29th, 2025

October 29th Overview
Person
1 thing I achieved last week
Stuff I am excited/worried about
Blocker
Challenge
Priorities This Week
Weekly experiment
Notes & commitments
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​
​
​
​
​
​
Rebrand project plan
Spain webinar planning
HR support LI ads live
Spain + UAE calculators in progress
Rebrand project timeline + Forecasting model
-
Alignment
​
No new experiments until the new year. Running experiment until then is using Clay to create targeted enriched lists for Linkedin Ads (BOFU/retargetting).
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There are no rows in this table
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October 29th| Weekly Bets | Launches | Experiments | Goals
⁠
October 29th | Escalations | Blockers | Actions
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🗂️ 📊 Scorecard

20/10 - 26/10
Metric
Owner
26/10
20/10
13/10
6/10
9/29
15/9
8/9
1/9
25/8
18/8
11/8
3/8
28/7
21/7
14/7
7/7
30/6
Opportunities - Value
​
9,600
7,200
28,800
239,400
15,400
​
​
​
93,600
72,000
28,800
29,100
146,400
14,400
€57,600
€122K
Opportunities – Volume
​
1
1
5
12
2
​
​
​
7
6
3
4
9
2
3
8
Deals closed - value
​
7,200
0
17,200
0
0
​
​
​
0
0
40,799
0
12,101
0
€7,700
€13K
Marketing-sourced pipeline
​
7,200
7,200
42,600 (21K for Partners)
217,800
15,400
​
​
​
79,200
50,400
28,800
14,700
139,200
14,400
€57,600
€107K
Sources movement
​
​
​
​
​
​
​
​
​
​
direct overtakes organic, bringing higher values with it
​
​
​
​
​
​
Website Sessions
​
6,169
5,492
5,394
6,581
6,279
7,808
8,142
​
7,614
7,527
9,113
8,987
8,900
8,698
8,736
​
Organic Sessions
​
Organic sessions: 4870
Total impressions: 881k
CTR: 0.6%
Avg position: 7.3
Organic sessions: 4820
Total impressions: 857k
CTR: 0.6%
Avg position: 7.3
Organic sessions: 4740
Total impressions: 880k
CTR: 0.5%
Avg position: 7.5
Organic sessions: 4950
Total impressions: 943k
CTR: 0.5%
Avg position: 7.6
Organic sessions: 4970
Total impressions: 1.03m
CTR: 0.5%
Avg position: 10.7
Organic sessions: 4960
Total impressions: 1.09m
CTR: 0.5%
Avg position: 13.2
Organic sessions: 5470
Total impressions: 1.13m
CTR: 0.5%
Avg position: 12.7
​
Organic sessions: 5320
Total impressions: 1.09m
CTR: 0.5%
Avg position: 12.2
Organic sessions: 5460
Total impressions: 1.04m
CTR: 0.5%
Avg position: 12.8
Organic sessions: 5630
Total impressions: 1.05m
CTR: 0.5%
Avg position: 12.3
Organic sessions: 5070
Total impressions: 946k
CTR: 0.5%
Avg position: 13.6
Organic sessions: 5670
Total impressions: 1.04m
CTR: 0.5%
Avg position: 13.6
Organic sessions: 5390
Total impressions: 1.01m
CTR: 0.5%
Avg position: 13.7
Organic sessions: 5830
Total impressions: 1.08m
CTR: 0.5%
Avg position: 13.1
​
Content Published
​
2
1
1
2
​
​
​
​
0
2
1
4
1
1
N/A
​
Founder LinkedIn Engagement
​
Followers: 5621
Engagement: 23
Impressions: 507
Profile Views: 840
Likes: 18
Number of posts: 2 non-tL posts went out last week (1 about the NY event, other about podcast).
Followers: 5606
Engagement: 36
Impressions: 9258
Profile Views: 840
Likes: 34
Number of posts: 1
Followers: 5573
Engagement: 36
Impressions: 3204
Profile Views: 811
Likes: 35
Number of posts: 2
Followers: 5557
Engagement: 54
Impressions: 6112
Profile Views: 811
Likes: 102
Number of posts: 1
Followers: 5541
Engagement: 28
Impressions: 5396
Profile Views: 811
Likes: 24
Number of posts: 2
Followers: 5515
Engagement: 68
Impressions: 5396
Profile Views: 811
Likes: 51
Number of posts: 4
Followers: 5515
Engagement: 58
Impressions: 2975
Profile Views: 899
Likes: 53
Number of posts: 3
​
Followers: 5498
Engagement: 44
Impressions: 3236
Profile Views: 921
Likes: 40
Number of posts: 3
Followers: 5451
Engagement: 38
Impressions: 2046
Profile Views: 931
Likes: 31
Number of posts: 1
Followers: 5448
Engagement: 15
Impressions: 1845
Profile Views: 946
Likes: 15
Number of posts: 1
Followers: 5440
Engagement: 102
Impressions: 6255
Profile Views: 973
Likes: 88
Number of posts: 2
Followers: 5429
Engagement: 88
Impressions: 3264
Profile Views: 920
Likes: 78
Number of posts: 3
Followers: 5419
Engagement: 10
Impressions: 350
Profile Views: 917
Likes: 0
Followers: 5414
Engagement: 44
Impressions: 2091
Profile Views: 940
Likes: 39
​
Inbound MQLs
​
28
23
35
49
36
45
80
165
35
39
50
61
42
45
44
58
Ebook Downloads
​
23
24
40
58
29
58
73
152
34
54
39
59
48
50
46
18
Speak to Us
​
14
10
14
21
9
10
21
19
15
16
18
24
5
21
7
22
Linkedin Ad Impressions
​
29,310
35,760
45,980
54,830
47,100
48,400
60,120
40,390
51,450
56,980
61,270
68,190
53,310
40,100
21,750
701
Linkedin Leads
​
18
18
26
44
18
31
32
30
31
35
31
46
33
37
24
5
Reddit Impressions
​
187,574
0
0
341,902
224,411
1,017,012
672,335
644,499
635,927
376,947
458,525
664,243
258,662
305,236
301,956
419,918
Reddit Leads
​
0
0
0
1
1
3
9
4
7
4
7
7
9
7
7
2
G2 High intent leads
​
0
0
1
3
4
5
4
4
3
1
1
1
4
4
4
2
There are no rows in this table
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