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IKAUE GA4 Tools and Resources

Extract data and interactions of your GA4 items in an easy-to-use format:



info
Generate queries to simplify the ecommerce data that GA4 exports to your Google BigQuery. Create a new version of your tables with that data so you can query easier and cheaper.
In addition, these tables can be connected to Google Sheets, Looker Studio or the tool of your choice as they are flattened and do not use RECORD or ARRAY data.


1. Google Analytics 4 Google BigQuery (GBQ) table location



GBQ Project:
(required)
GBQ dataset:
(required)
GBQ table:
events_YYYYMMDD



2. Select Date Range



Start date:
2024-08-04
End date:
2024-08-04
Do not use dates, create a parameter (@run_date) for scheduled queries
0
2
Days to be subtracted from the scheduled day



3. Select global data fields to extract



item_id and item_name aways are extracted.
date
device_category + device_operating_system + device browser + geo_country
item_category (1 - 5)
item_brand + item_variant
item affiliation + location id
item coupon
(creativity and promotion in next updates)



4. Create Data Filters


Exclude
no-consent data (pings with no granted analytics_storage)
No filter
this data stream ID’s :
(comma separated)
Exclude
this event names :
session_start,user_engagement
(comma separated)



5. Actions (event_names) to extract



Events/Actions with Items to watch:
add_payment_info,add_shipping_info,add_to_cart,add_to_wishlist,begin_checkout,purchase,refund,remove_from_cart,select_item,select_promotion,view_cart,view_item,view_item_list,view_promotion
(comma separated)



6. Item_list_name values to extract



Extract list group 1:
List name:
List names to get:
(comma separated)
Extract list group 2:
List name:
List names to get:
(comma separated)
Extract list group 3:
List name:
List names to get:
(comma separated)



Your Google BigQuery query to model

GA default extraction tables

Set as subquery using “WITH”
1. Copy query to clipboard
code-file

Your SQL Code:

ERROR: set GBQ project an dataset fields




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