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Mementum X Influencer

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Influencer Creative Brief

About Mementum

Mementum connects digital experiences to personal mementos. We enable you to share a meaningful story through a keepsake that reminds anyone how much they matter, wherever life takes them.
Stories matter. They give meaning to our lives and remind us that we belong. Our mission is to serve humanity by connecting 100 million people through their shared memories and stories.

Campaign Objectives

Increase the brand awareness of Mementum by showing our unique value proposition - our jewelry unlocks digital memories in the Mementum mobile app
Increase sales by engaging with your audience and promote our product benefits

Target Audience

18-34 y.o. in the USA who are looking for a meaningful and unique gift for someone special in their life

Creative Direction

Keep it positive, emotional, and meaningful
We are open to hearing your ideas!
We encourage you to experiment, think outside the box, and have fun!

Key Messages

Key Message 1: Our jewelry holds digital memories so that you can give an instantly meaningful gift
Show the uniqueness of the Mementum experience - show that scanning our jewelry unlock memories through the Mementum mobile app
Show off memories you connected to the jewelry in the Mementum mobile app
Key Message 2: Help your audience envision their own success at giving a meaningful gift
Show what it looks like to give someone Mementum as a gift
Idea: Capture the genuine reaction of your significant other when they realize that the jewelry holds memories


Create and post an authentic video to your TikTok account
Tags our profile
Hashtags: #mementum #gift #giftideas #ad
Don’t forget to include your affiliate link in the post
First draft of video within 4 days of receiving product
Approval required
[Recommended] Response Videos for Selling
Responding to comments / questions with another TikTok video will increase your conversions.
for answers to common questions)
No approvals required

Commission Structure and Payouts

20% of all trackable revenue excluding returns, taxes and shipping
25% of total commission is held until after the 30 day return window
Payments will be processed on the 1st and 15th of each month via PayPal
We use UpPromote for revenue tracking
This is a gift and commission-only collaboration

Why Collaborate with Mementum?

Earn a generous 20% commission on trackable revenue
Receive free jewelry (retail value $170) in exchange for a post promotion on your TikTok account
Improve your profile with an intrinsically viral product - creating emotional content is part of the experience

Resources and Links

Mementum’s Socials

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