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Sponsorship & Content Services Outline - Brands

Podcast Sponsorship Options and Benefits at Hospitality.FM
Last edited 42 days ago by Wil Slickers

Individual Sponsorship - Per Show

HFM Show Sponsorship Pricing
0
Podcast Title
Episodes Published Monthly
Price Per-Episode
Min Episode Commitment
Availability
1
4
$1000/min
5
See Linked Media Sheet
2
Slick Talk
5
$950/min
10
1 Secondary Sponsor Starting Jan 1
3
Boostly
13
$750
10
1 Title Sponsor Starting Jan 1
4
STR Secrets
8
$750/min
10
2 Sponsor Positions Open Jan 1
5
4
$650
10
1 Title Sponsor Starting Jan 1
6
No Vacancy
5
$650
10
1 Secondary Sponsor Starting Jan 1
7
STR Unfiltered
8
$650/min
10
1 Secondary Sponsor Starting Jan 1
8
Behind the Stays
8
$550/min
10
2 Sponsor Positions Open Jan 1
9
STRonomics
4
$500/min
10
2 Sponsor Positions Open Jan 1
10
Fearless Investor
4
$350/min
10
3 Sponsor Positions Open Jan 1
11
STR Sisterhood
4
$250/min
10
2 Sponsor Positions Open Jan 1
12
Vacation Rental Micro-School
25
$250
10
2 Season Three Sponsor Position Open Starting April 2024
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HFM Shows By Monthly Downloads
1
HFM Show Downloads Table
1
Note: The shows are ranked based on their number of downloads per month, with the highest downloads per month listed first (175k+) and the lowest downloads per month listed last (2,500). Some shows may have different pricing structures because they are more developed programs. For example, "Good Morning Hospitality" has an individual media sheet linked in the chart.

About Individual Show Sponsorship

At Hospitality.FM, we understand that each sponsor has unique goals and requirements. That's why our sponsorship option offers a flexible per-episode pricing model that can be tailored to your specific needs. With a minimum commitment of 10 episodes, you'll have the opportunity to showcase your brand to our engaged audience of hospitality enthusiasts.
Our competitive pricing structure ensures that you have full control over your budget and investment. For each episode, you'll receive prominent ad slots strategically placed by our experienced team to maximize the impact and reach of your brand message.
But it doesn't stop there. We believe in providing value beyond just ad placements. After 30 days from the episode's publication, you'll gain access to comprehensive link tracking and episode analytics. This valuable data will enable you to measure the effectiveness of your sponsorship, understand audience engagement, and make informed decisions for future marketing strategies.
At Hospitality.FM, we value strong and mutually beneficial partnerships. Contact us today to discuss how we can customize a sponsorship package that aligns with your specific marketing goals. Let us help you make a lasting impression in the dynamic world of hospitality.

Subscription Sponsorship Options: Individual Shows

At Hospitality.FM, our most popular option is our Individual Package. However, we've noticed that sponsors experience better returns on their investment the longer they partner with a show or our network. To accommodate this, we offer a long-term agreement lasting 6 to 12 months.
With our long-term agreement, sponsors receive monthly sponsorship and ad placement with a specific show. For example, at a rate of $500 per episode and 4 episodes per month, the monthly spending would be $2,000. We invoice this amount on the 1st of every month via Stripe, making it convenient for sponsors to manage their budget.
This extended commitment allows sponsors to spread out their budget and adjust their messaging within the ads to align with their evolving marketing initiatives. We believe in providing a comprehensive sponsorship experience that delivers long-term value and a high return on investment.
Example of a Subscription Sponsorship between Slick Talk &

Network Sponsorship

At Hospitality.FM, we have introduced our Network Sponsorship option for partners looking for a more comprehensive approach. Network Sponsors commit to a monthly rate of $10,000 to $15,000 and collaborate with us on a strategic campaign across multiple shows that align with their brand.
Our Network Sponsors receive a monthly report with detailed analytics and link tracking for all episodes featuring their ads. To enhance collaboration, we provide them with their own private Slack channel, where they can collaborate with our team on ad reads, link and promo content, and more. This channel also serves as a platform to receive their monthly analytic reports.
Example: Here is an example of what a Network Sponsorship structure would look like for a brand targeting the bigger operators in the Short-Term Rental sector:
Network Sponsorship Example
0
Shows best fit for the Brand
Spend Per-Episode
Total Monthly Spend
1
Good Morning Hospitality
$1000
$4,000.00
2
Slick Talk
$750 (discounted)
$3,000.00
3
STR Secrets
$750
$3,000.00
4
Boostly
$750 (discounted)
$3,000.00
5
Total for GMH & STR Secrets (only)
$7,000.00
6
Total for all listed
$13,000.00
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Contact Us:

For all sponsorship options around conferences/events or questions around our current package options, please email or and we can help with coordination or questions.

Co-Branded Series for Brands

Sponsorship can be intimidating, especially if you're new to podcast sponsorship. Despite reading about podcast sponsorship, you may still have questions about how it works. To address this, we have developed a solution that enables you to collaborate with your preferred creator(s) within HFM. This approach allows you to maintain ownership of your content while creating something distinctive that will resonate better with both your audience and ours.
Here’s our structure and how it all works to create a co-branded series:
Co-Branded Series Options
0
Tier 1
Tier 2
Tier 3
Tier 4
1
3-5 Episodes
6-10 Episodes
11-20 Episodes
Everything in Tier 3
2
$5000
$10,000
$15,000
$20,000
3
Built-in distribution on the HFM hosting platform (Apple, Spotify, Etc)
Built-in distribution on the HFM hosting platform (Apple, Spotify, Etc)
Built-in distribution on the HFM hosting platform (Apple, Spotify, Etc)
Dedicated Producer to do more topic-related research, guest booking, and/or coordinating with brand clients or prospective clients for this series
4
Custom Art Work (added fee)
Custom Cover Art
Custom Cover Art
5
Music Licensing (added fee)
Music Licensing
Music Licensing
6
Trailer of the series dropped in the creators original podcast feed to promote to their audience
Added distribution on the creators’ original podcast feed
7
Access to the HFM Digital Recording Studio
8
In-Person Recording (added costs + travel)
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When you partner with for a Co-Branded Series you get more control over the content, the way it looks, sounds, and you have an already built-in audience with whatever creator you want to work with. You will own the IP of your series and have the ability to use it wherever you’d like. HFM does require artwork credit, show note credit, and audio credit when partnering for our Co-Branded Series.

PAAS: Podcast As A Service

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PAAS is our version of helping brands create an ongoing podcast that releases episodes on a weekly basis and allows brands to work with HFM on a “White label” basis while getting the perks of our distribution and production teams!
Above, you will see a cover art image for the who has been doing PAAS with HFM for over a year. With a dedicated slack channel, content calendar and other tools to help consistently book guests, AirDNA has been able to keep their show running smoothly while growing their monthly downloads to over 7,000!

PAAS Pricing:

Our PAAS Pricing can change based on the amount of content deliverables but for a starting base package, we have all of our PAAS Partners starting at $400/episode with a monthly hosting fee of $75. This includes video & audio versions of the episodes along with show notes and other distribution tools. Price may vary based on episode clip outs, cover art graphics, and guest booking or remote recording studio needs.
PAAS is a great option for Brands who have a dedicated brand guide and usually a more built out marketing team. If you have a lean marketing team then our Co-Branded options might be a better fit but we’re always happy to discuss and find out how we can best serve you!


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