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Rob Hough's Portfolio


Hey, my name is Rob 👋

I’m a product designer and coder based in the UK. Currently, I’m leading design at Lantum, designing experiences for healthcare organisations and clinicians. Previously I ran design at nuom, a UX studio working in health and wellness.



Lantum is a health-tech startup on a mission to radically transform how healthcare works by bringing together doctors and managers onto one scheduling platform. My role is to create a simple, intuitive experience whilst leading the vision and execution of our design output.
Lead overall user experience design for multiple products across US and UK markets
Grow, mentor, and manage a team of product designers, researchers, and brand designers
Establish and evangelise process, including setting research practice and design culture
Lead and executed 3 year product vision, working with HoP to translate into product strategy and rolling roadmaps
Launched new product ‘Swaps’ in both UK and US markets
Increased referrals and user satisfaction metrics across the board

Head of Design / May 2022 – Current


nuom are an award-winning UX consultancy working with early-stage companies in the health space. My role is lead the execution of all our client projects as well as manage and grow the team.
Worked with leadership to sync design with company roadmap, KPI’s and offering services to help healthcare startups build better products
Established best practices to help deliver great work through a learning-led research and design process
Built and lead team of 3 designers (50% female, 1 promotion). Helped them grow through candid and continuous feedback loops.
Developed brand-new hiring process that aims to build a diverse, complementary team of enthusiastic designers
Driven growth through quality design service. Increased margin and reduced overrun (QOQ)
Lead research and UX strategy for multiple projects across the company

Head of Design / May 2020 – May 2022


Mindera are a global software consultancy based in Portugal. In my role as Senior Designer, I worked on various contracts with startups and larger companies like Waitrose, TVG, and NOTHS.
Lead design activities such as; workshops, research, prototyping, testing
Ran Design Sprints with clients to validate new product ideas
Worked with cross-functional agile teams to ship and measure design
Mentored junior and graduate designers, helping them improve their practice
Co-lead design of Waitrose iOS/Android design system with internal team

Senior Product Designer / Mar 2018 – Jun 2020

Speaking & Mentoring

Product Tank / 2021 - Current
Leicester Startups / 2021 – Current
Unrest Accelerator / 2021 – Current
Nottingham University Enterprise / 2020 – Current
Product Tank / 2018 – 2020

ADPList Mentoring / 2022 – Current
Revive Mentoring / 2020 – 2021
Centrepoint Homeless Charity / 2017 – 2018


Riding motorcycles
Collecting records

Doing laundry
The word ‘moist’

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