An introduction to the module’s theme and why it is important to the sales team, as well as any assessments/activities that are coming up. This will include the organogram of Milpark’s four schools.
5
2. The Milpark Business School
2.1 The industry
An explanation of the industry that the school would equip students to enter and succeed in.
10
2.2 Entering the Milpark Business School
An overview of the Milpark Business School (also known as MBS), its qualifications and entry criteria.
5
2.3 Business qualifications
A detailed look at each of the Milpark Business School qualifications (cheat sheets).
5
2.4 Career opportunities
An overview of how Milpark Business School qualifications impact employability — the long-term professional benefits. This will also connect the qualifications with job roles.
5
3. Earn your Milpark Business School badge
A graded quiz on the product information for the Milpark Business School. The learner must pass the quiz in order to earn the school’s badge and recruit students to it.
30
4. The School of Commerce
4.1 The industry
An explanation of the industry that the school would equip students to enter and succeed in.
10
4.2 Entering the School of Commerce
An explanation of the School of Commerce, its qualifications and entry criteria.
5
4.3 Commerce qualifications
A detailed look at each of the School of Commerce qualifications (cheat sheets).
5
4.4 Career opportunities
An overview of how Milpark’s commerce qualifications impact employability — the long-term professional benefits.
5
5. Earn your School of Commerce badge
A graded quiz on the product information for the School of Commerce. The learner must pass the quiz in order to earn the school’s badge and recruit students to it.
30
6. The School of Financial Services
6.1 The industry
An explanation of the industry that the school would equip students to enter and succeed in.
10
6.2 Entering the School of Financial Services
An explanation of the School of Financial Services, its qualifications and entry criteria.
5
6.3 Financial qualifications
A detailed look at each of the School of Financial Services qualifications (cheat sheet).
5
6.4 Career opportunities
An overview of how Milpark’s financial qualifications impact employability — the long-term professional benefits.
5
7. Earn your School of Financial Services badge
A graded quiz on the product information for the School of Financial Services. The learner must pass the quiz in order to earn the school’s badge and recruit students to it.
30
8. The School of Professional Accounting
8.1 The industry
An explanation of the industry that the school would equip students to enter and succeed in.
10
8.2 Entering the School of Professional Accounting
An explanation of the School of Professional Accounting, its qualifications and entry criteria.
5
8.3 Accounting qualifications
A detailed look at each of the School of Professional Accounting qualifications (cheat sheets).
5
8.4 Career opportunities
An overview of how Milpark’s accounting qualifications impact employability — the long-term professional benefits.
5
9. Earn your School of Professional Accounting badge
A graded quiz on the product information for the School of Professional Accounting. The learner must pass the quiz in order to earn the school’s badge and recruit students to it.
30
10. The role of long-term professional benefits
An opportunity for the learners to consider the role of employability information in student recruitment.
Employability is a major consideration when selecting a qualification. Prospective students will need to know that there is a purpose and a clear benefit to their careers if they choose to study through Milpark, even if they don’t explicitly ask about it.
Put yourself into the prospective student’s shoes. What would you want to hear about the effect on employability? How would this sway your decision? How does it compare to other details of a qualification for a prospective student, such as cost or mode of delivery?
15
11. Recruiting to a specific school
A brief set of quiz questions in which the learners will answer “Yes” or “No” questions about whether they would recommend a qualification to a customer based on a given persona.
30
Socio-emotional
Behavioural
12. Recruiting with product information
An in-person role playing activity in which the learners pair up with a peer and will practice a sales call for each school.
(Scripts will be created for the different roles. This activity is only meant to assess whether or not a team member can recommend or qualify a lead based on their suitability for a qualification. This isn’t assessing any soft skills or systems skills.)
45
Cognitive
Socio-emotional
Behavioural
A brief overview of what was covered in this module, followed by an opportunity for the learner to explain what they found most interesting and their own insights into the topics.
Take a moment to think back on the content we covered in this module. What did you enjoy the most, and why? Was there anything you found of particular value? What is the take home message for you?
15