Culture & Values

Last edited 149 days ago by Doug Oliver

Vision

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It’s hard to figure out what work is right for you, especially at the start of your career. Often we stumble into careers due to social anxieties or expectations. But when our work aligns with out values and skills, magic happens — We feel alive, we grow, we create rewarding careers. Today, more than ever, young people don’t want to be defined by their CV. They want to take their skills to new places and put their values into action. To find work that fits them, and where they fit.

The value we hope to bring

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Something I learnt from building The Iconic is that when hiring, values alignment is even more important than skills alignment. When you align with the values of the culture you're joining, there's no limit to what you and those around you can achieve. This is how the best teams are made.

With that in mind, I want to share the values we really care about. These aren't formalised company values yet but it's something we'll likely do in H1 this year now that our fundraise is successfully closed.

— AJ

How we will do it

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Start with why

We're in this for social change, and we put our mission first. Our goal is to help people find work that brings them meaning; we are not satisfied with short term commercial outcomes, we want long term human outcomes. Having said this we're also pragmatists; we don't need sacred cows, not every decision needs to embody our mission, it's an iterative set of steps towards the north star.

User centricity

Users are our main scorecard. Great products start with a real human problem and solve them better than alternatives. We're not in it for fake growth, we're in it for a far superior user experience than the status quo.

Giving and receiving feedback

I am a firm believer from my experience that feedback is the lifeblood of a high performing team. We aim to build a psychologically safe environment where feedback is invited and given regularly to create a steep growth curve.

Stronger together

The highest performing teams are collaborative and cross-functional. They are teams where different perspectives are brought around the table to improve the problem definition and solution ideation. At Hatch, we are a collaborative culture where everyone is easy to work with and supportive of each other.

Solving in the detail

At The Iconic one of the main reasons we won was because we solved problems further in the detail than our competitors had the tenacity to. Delivery speed, returns process, mobile experience, there were so many times we broke the status quo by going deeper into the detail. I'm a firm believer that the best teams go further into the detail than others to find the right answer.

Bias to action

When you're building something new there's a lot to solve! We value an ownership mindset, where problems are not just identified, but they're taken care of, rather than stewing for too long or hoping someone else will take care of it.

Vision

The value we hope to bring

How we will do it

Start with why

User centricity

Giving and receiving feedback

Stronger together

Solving in the detail

Bias to action

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