Event Based Offers [WIP]

Offer local businesses to offer subsidized transit tickets to customers through the Velocia rewards platform

Goals

Transit Agency Goals

Encourage individuals to use transit for non-commuting purposes

Reduce admin overhead to run such programs

Business Goals

Increase point spend by tapping into the private sector

Use Case

Transit Agency

As a transit agency, we want to be able to distribute transit tickets to third-party partners such as a local music festival, so that customers can conveniently purchase concert tickets and receive complimentary transit tickets.

Third Party

As a third-party event planner, such as a music festival with scheduled multi-day tickets, we want to be able to offer our customers the convenience of receiving transit tickets directly from us, so that we can enhance their overall experience and make it easier for them to navigate the city while attending the music festival. We want this process to be seamless, so it is scalable and doesn’t provide administrative burden to our staff.

End-User

As an attendee, I want to be able to receive transit tickets from the music event promoter, so that I can easily plan my transportation needs while also enjoying the concert without having to purchase transit tickets separately.

Solution

Velocia can offer subsidized transit through

Transit tickets

Points

The transit agency will want to track how many tickets/redemptions and points came through each program so that the appropriate party can be billed.

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