Pre-Training Day 2: Understanding Your Show With The Podcast Identity Pillars Questionnaire!
Lesson Overview
Take The Questionnaire to Quickly Identify The Outline of Your Show
Understand the 4 Most Important Elements to Creating Your Podcast Identity
Taking the questionnaire will allow you to easily be taken step by step through the process you need to follow to begin to outline your Podcast Identity Pillars. Understanding these 4 important elements will help massively throughout the rest of the program.
We go over this in more depth during week 1, but this will give you a massive leg up when we start the program.
For those of you who went through our Content Launch Secrets training, you'll already understand how important the Podcast Identity Pillars are.
The Podcast Identity Pillars are your baseline for your show... they are the foundational pillars that you should always be aware of at all times.
They stand for:
WHO
Who is your show for (Audience)
WHERE
Where are you taking your audience (Result / Journey)
WHAT
What is your show about (Content)
WHY
Why should somebody listen to you (Unique)
These Podcast Identity Pillars will help you constantly be centered in understanding the purpose and reason for creating your podcast.
Here is an example of my shows Podcast Identity Pillars (Entrepreneur Junkie Movement)
WHO
Entrepreneurs who want to create an online audience
WHERE
To create a mass movement
WHAT
We share what I'm doing in my business and what other entrepreneurs have tried, failed and succeeded at in their business while creating their mass movement.
WHY
We tell the REAL no-bullshit truth about the failures and successes of entrepreneurs
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In the Questionnaire below, we go through some key questions which should help you to identify not only your PIP's but a clear idea of your WHO and the RESULT that you want to get from the podcast.