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Tacotarian Packaging Proposal
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Tacotarian Packaging Proposal

Costing

→ Costing

What’s different about these options?

The number of design options developed included the number of reviews and the cost of additional hours should those be needed.

What’s the same about them?

The talent working on your project. The same team will handle the lowest-cost option as the highest-cost option, with identical levels of care and attention.

Payment Information

Client Responsibilities

We apply an automatic 3.5% discount on all invoices for projects awarded to us within five working days of receipt of our proposal.
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→ Payment Information
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Before starting the project, we will request a list of files and information from our clients. Please check the Asset Checklist for details:
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→ Client Asset Checklist
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Costing Options
Creative Brief Creation
Option One
Option Two
Option Three
1
Creative Elements
✅
✅
✅
2
Category Research
✅
✅
✅
3
Audience Research and Consumer Persona
✅
✅
​
4
Brand Positioning Statement
✅
​
​
5
Time to completion (estimate)
2 weeks
1 week
1 week
6
Master Packaging Design
​
​
​
7
Number of Design Options for Master Packaging
5
3
1
8
Number of Design Reviews Included
Unlimited
3
1
9
Time to completion (estimate)
3 weeks
2 weeks
1 week
10
Additional SKU Design
​
​
​
11
2 additional Packaging SKUs designed, based on approved Master Design
✅
✅
✅
12
Number of Design Reviews Included
Unlimited
3
1
13
Time to completion (estimate)
3 weeks
3 weeks
2 weeks
14
Copy
​
​
​
15
All copywriting romance copy and callouts.
✅
✅
✅
16
Number of Copy Reviews Included
Unlimited
3
1
17
Time to completion (estimate)
2 weeks
2 weeks
1 week
18
Print Ready Files
​
​
​
19
All working files and print-ready files.
✅
✅
✅
20
All Copyright and IP transferred to client
✅
✅
✅
21
Time to completion (estimate)
1 week
1 week
1 week
22
​
$12,730.00
​
​
23
(approx. $9,270 USD)
$8,570.00
​
​
24
(approx. $6,240 USD)
​
​
​
25
​
​
​
​
There are no rows in this table
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Note: Additional hours, if needed, are billed at $120/hour | $5,820 (approx. $4,230 USD)
Note: Additional hours, if needed, are billed at $150/hour | | Total time to completion (estimate) | 11 weeks | 9 weeks | 6 weeks |

Optional: Food Photography - 3 meals

Table 3
Activity
Services included
Cost
1
Studio Rental
$900.00
​
2
Photographer fee
$1,600.00
​
3
​
​
​
4
Food Preparation
$450.00
​
5
Food Stylist
$750.00
​
6
Art Direction
$1,250.00
​
7
Total
​
$4,950.00
8
(approx. $3,600 USD)
​
​
There are no rows in this table
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This proposal is valid for 15 days from the date of approval
Need this page as a pdf? Download here:
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tt costing.pdf
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Approved, March 24, 2023

Andreas Duess
Chief Strategist, Audacious Food Marketing
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About our fees

Audacious Marketing charges fees for our time and expenses, plus applicable taxes as required by law. Professional fees are incurred for time spent on all activities resulting from a client's brief.
Fair File Ownership and Copyright
Audacious will deliver all files, including editable working files where possible, to the client. The client will own all files exclusively on the final invoice payment, and all copyrights will be transferred to the client. Audacious does not charge any ongoing licensing fees and the work may be used for any purpose, in perpetuity.
Fair Revisions
All options include free revisions. A revision is defined as a change to the work, requested by the client. Revisions can be kept efficient by batching them, i.e. requesting a font, an image and a colour change in the same round of revisions counts as one revision. Requesting them separately counts as three revisions. Audacious will guide clients to ensure that the process works in the client’s favour.
Fair changes after work approval policy
Any changes requested by the client after the work has been approved by the client will be billed at a blended rate of $150 per hour. This charge applies independent of the number of revisions made during the creation process.
Fair Payment Schedule
50% of the total invoice amount is payable upon signing. An additional 25% is payable on an agreed-upon schedule. The final 25% is payable after the delivery of the final files.
Fair language policy
Packaging quoted for the Canadian market is assumed to be bi-lingual in English and French. Translation costs, if required, will be quoted separately. US projects are assumed to be English only. If a Spanish translation is required, this will be quoted separately.
Shared Responsibility
Audacious will proof all work to the highest standard before delivery. However, it is the client’s shared responsibility to check that the received files are error-free on receipt. Approval of the work is understood as the client’s confirmation that the work is correct and fit for the purpose it was commissioned for.
However, should Audacious deliver electronic files containing errors, these will be fixed free of charge for a period of 12 months, starting at the sign-off date.
Fractional CMO Services are Billed:
Two months at the start of the contract, then in advance on the 20th of the preceding calendar month. For example, the invoice for April will be billed on March 20th.
Additional Requirements
The costs outlined above are for only the features, functionality, and deliverables outlined in this document. If requirements are added to the scope, the costs are subject to increase. Any scope changes to this project will be discussed with the client before any costs are increased.
Third-Party Expenses
Prices for third-party expenses listed in the proposal are subject to change. Expenses that are beyond the scope of the approved campaign and made at the direction or request of the client will be added to the invoice. The client must approve out-of-scope expenses.
Travel Expenses
The client agrees to pay $0.68 per kilometre for agency travel by car, as directed by the client. If required, the client must reimburse the agency for all travel expenses beyond the scope of the approved campaign, including hotel, flight, ground transportation, and meals.
Late Payment
Interest of 2.0% per month (24.0% per annum) will be charged on all accounts overdue by 30 days or more. In the event of default in payment, the client will be responsible for all legal fees incurred by Audacious Marketing in collecting the amount due.
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Audacious Food Marketing • North America’s Food Marketing Experts • hi@audacious.marketing • Proprietary and Confidential

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