Explore and use with purpose key rhetorical concepts through analyzing and composing a variety of written texts. These concepts include:
Rhetorical situation: purpose, audience, context
Genre
Argumentation: controlling purpose, evidence
Develop an understanding of the ways in which rhetorical concepts can be transferred to multimodal artifacts
Gain experience reading and composing in several genres to understand how genre conventions shape and are shaped by readers’ and writers’ practices and purposes
Develop facility in responding to a variety of situations and contexts calling for purposeful shifts in voice, tone, level of formality, design, medium, and/or structure