Typically interested prospects move through multiple stages of a sales funnel to become a customer: awareness, interest, decision, action. Each of these four stages represents your customer’s mindset as he or she moves through your funnel.
More often than not sales funnels start with a large number of visitors and end with just a fraction of converted customers.
Many marketers build out sales funnels with a series of web pages. There are literally dozens of ways you can do this. However, most sales funnels involve a landing page for collecting leads and then a subsequent page for selling your product. Sometimes sales funnels even include pages for upselling or cross-selling customers as well.
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What is a Sales Funnel
